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Nature of IM

Nature of IM

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Published by Saurabh G
It tells us about the nature of International Marketing these days
It tells us about the nature of International Marketing these days

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Published by: Saurabh G on Apr 27, 2009
Copyright:Attribution Non-commercial

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05/16/2013

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NATURE OF INTERNATIONALMARKETING:CHALLENGES ANDOPPORTUNITIES
 
BIBILOGRAPHY
INTERNATIONAL MARKETING-analysis andstrategy. By:sak onkvisit, john j. Shaw
 
Challenges and Opportunities
Process of International Marketing
International Dimensions of Marketing
Domestic Marketing vs. International Marketing
Multinational Corporations (MNCs)- Pros and Cons- Multinationality and Market Performance- Characteristics of MNCs
The Process of Internationalization
Benefits of International Marketing

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