contents
Happy About LinkedIn for RecruitingPage ix
NOTE:
This is the TOC from the book for your reference. The eBook TOC (below)differs in page count from the tradebook TOC.
foreword
Foreword by Conrad Taylor, President & Past Chairman of the NationalAssociation of Personnel Services (NAPS) - - - - - - - - - - - - - - - - - - - - - - -1
chapter 1Challenges and Opportunities - - - - - - - - - - - - - - - - - - - - - - - - -3chapter 2The LinkedIn Solution to Professional Recruiting: AnOverview -9
General- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -9Getting Known- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -10Getting Connected - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -13Quality vs. Quantity - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -15Using the Search and Reference Tools Effectively- - - - - - - - - - - - - - - - -19LinkedIn’s Premium Services- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -22Checklist for Action- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -24
chapter 3LinkedIn for Marketing andFinding New Clients - - - - - - - - - - -25
Case Study: Improving the Value of Travel byConnecting with ProspectiveClients- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -27A Path of Trusted Connections - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -30Case Study: Building Business by Helping Another with StrategicIntroductions - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -31Standing Out From the Crowd - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -32Checklist for Action- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -33
chapter 4LinkedIn for Candidate Sourcing - - - - - - - - - - - - - - - - - - - - - -35
Case Study: Candidate Search Against the Odds, With Bellringer Result-39Case Study: Substantial Fees For TwoPositionsSourced From LinkedIn-40Case Study: Using the LinkedIn Tools toNarrowThe Search - - - - - - - - -41Case Study: Leveraging LinkedIn’s AdvancedSearch - - - - - - - - - - - - - -42Case Study: A Quick, Effective Search InAnEmerging TechnologySpace- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -43Checklist for Action- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -44
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