THE BRAND:Social Networking Standards
Dream Success Corporation: Los Angeles, California
Social Networking Standards
-Comments & Messages should be responded to three timesweekly -Videos should be posted immediately -Profiles should be updated quarterly
Although Social Networking is a very (fun!) important part of the THEBRAND and the Marketing Department’s efforts, it is also crucial to our public persona and PR efforts. Furthermore, social networking will assistin Damage Control, Maven Recognition & Image branding as we find our online voice.People join social networks to socialize, share and self-promote. They arenot receptive to marketing messages or sales hype, but they do seekanswers and advice. If you have experience and expertise of relevance,they may value your altruistic contributions to the social network.Social media—and the web itself—is based on trust. Trust is gained byhelping, advising and educating our audience. Promotional messages andads are ignored and/or despised. But good advice, free samples andinstructional materials are actively sought, enjoyed and respected.The #1 goal of social networking & blogging is to direct traffic to the mainwebsite or blog page, as well as supply the world with the most up-to-dateand correct laser tattoo removal information and industry relatedinformation. Any further suggestions from our team-members or socialnetworking users to help us achieve this goal will always be welcomed.Everyone has their niche, and we encourage all THE BRAND team-members to become active participants in the community.
Key Players:
a.PR Representativea.Marketing Representativeb.Operations Representativec.Office Manager Representatived.Other.
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