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Search Engine Optimization:
Guide to be found online…
Dream Success Corporation: Los Angeles, California
SEARCH ENGINE GUIDELINES:
Table of Contents
As Per Yahoo Guidelines it says that.....
 Your web site should be based on quality: - It means web siteshould have rich content. Web site content should be original andshould no be copied from other sites. Always try to write contentin your own wordings.Web site should have more pages as it can: - According to yahooa rich content web site that have more that 100 pages fetch theattention of mostly search engines. So try to add more pages asyou can in your exiting web site.Link exchanges: - Link exchanges are very compulsory as peryahoo guidelines. Basically it is required by all most all the searchengines. As many as your website have quality links, changes of a well page rank and good ranking will be more.Update your content: - An updated site keeps have good rankingand get higher page rank provided website content should becontinuously updated.Keywords: - Yahoo still has keywords importance so fill each of your web pages with targeted keywords but not do keywordstuffing.
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Search Engine Optimization:
Guide to be found online…
Dream Success Corporation: Los Angeles, California
As Per Google Guidelines it says that.....
Rich content: - Design your web site with rich and quality content.Google says that your content quality should be unique thatdescribe your product well. Content should not be copied fromother side. A Unique content rich site well optimized in Google.Product information: - Content quality should be accurate and asper your product. It shout be clear and easy to understand as pervisitor point of view. Title tag: - Google give high importance to title of your web page.So try to make unique and descriptive title that can cover yourmostly targeted keywords in it but should not go beyond thegiven limit.Description tag: - After title tag Google give importance todescription tag so unique description for each page of your website. It should not be same in two or more pages; it may result insupplemental issue due to content duplicity.Broken links: - if your sit have any broken link than it can create aproblem for search engines spiders. So check your web site urls.Images V Text: - Google gives more importance to text ascompare to images. Therefore use text instead of images todescribe product title or important names or links.Alt Tag : - Alt tag should be descriptive and accurate that bestdescribe your product and services. Alt tag should not be stuffedwith keywords.Static and Dynamic: - Spiders easy a site that is static butdynamic. The problem comes when it comes at url which containsymbols like ? instead of text. It is very difficult for spiders tokeep it in its database. On the other hand a static web site aeasily crawled and indexed by all the spiders.
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Search Engine Optimization:
Guide to be found online…
Dream Success Corporation: Los Angeles, California
Keyword density: - Check key word density of targeted keyword inweb page content. It should be not be access. Text Link hierarchy: - Make suitable and well text link hierarchythat user san easily view and understand better. If websites alllinks are in proper order than it will give and easy excess of userdesired web page. No one wants trouble in searching out desiredpages.Limit year link less than 100:- as per Google quantity of links on agiven web page should be under 100 and not more than that.
As Per MSN Guidelines it says that.....
Keywords: - Keywords plays an importance role for web siteoptimization in MSN, so never forget keywords significance whichis less in Google but more in yahoo and MSN.Content: - Apart from Google MSN loves keywords density soplays good quantity of keywords phrases between your content.But in Google it is considered span placing more keywords abovelimit. MSN also loves fresh contents as Google.On page Optimization: - MSN give more emphasis for “on pageoptimization techniques “rather than off page optimization. So if you want to rank well your site in MSN than concentrate more foron page optimization techniques”, but don’t forget to do off page optimization along with as it is required by all the searchengines along with MSN.Broken link: - MSN state your web site should not have brokerlinks so check html url links property.robot.txt: - robot.txt file should be used for giving instructions
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