Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Look up keyword or section
Like this
1Activity
0 of .
Results for:
No results containing your search query
P. 1
SCA SHAPE Magazine 2 / 2013 - Focus on the future

SCA SHAPE Magazine 2 / 2013 - Focus on the future

Ratings: (0)|Views: 27 |Likes:
The second edition of SCA Shape Magazine 2013 is packed with interesting material. The focus article describes how making contingency plans for multiple scenarios is crucial to success for lots of companies. Also learn the most common bacterial traps in everyday life – and how to avoid them.
The second edition of SCA Shape Magazine 2013 is packed with interesting material. The focus article describes how making contingency plans for multiple scenarios is crucial to success for lots of companies. Also learn the most common bacterial traps in everyday life – and how to avoid them.

More info:

Published by: SCA - Hygiene and Forest Products Company on Jun 25, 2013
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF, TXT or read online from Scribd
See more
See less

12/17/2013

pdf

text

original

 
2.2013
 A MAGAZINE FROM
SC
ON TRENDS, MARKETS AND BUSINESS
bornintocompetition
CHINA’SDRAGON BABIES
GERMSHIDE?
DO YOU KNOWWHERE THE
 Already timefor puberty?
 Adaptablebusiness 
LOOKFORWARDOR DIE
 
2
SCA 
SHAPE
22013
 Youtube.com/ SCAeveryday 
showscommercials and videos from SCA’spress conferences, presentationsand interviews with executives andemployees.
Facebook.com/SCA 
 is intended to attracttalent, engage users and provideinformation in a way that comple-ments sca.com.
Twitter.com/SCAeveryday 
provides continious commu-nication from SCA with a focus onsustainability.
Slideshare.com/ SCAeveryday 
 is for investors and analysts, whocan download presentations fromquarterly reports and annual generalmeetings.
Scribd.com/ SCAeveryday 
makes some 50 publications available,including SCA’s sustainability report,its
Hygiene Matters
report and
Shape
magazine.
Instagram/SCAeveryday 
SCA photos from all acrossthe globe.
Contributors
Shape
 
is a magazine from SCA,primarily geared toward customers,shareholders and analysts, but alsofor journalists, opinion leaders andothers interested in SCA’s businessand development.
Shape
ispublished four times a year. The nextissue is due in October 2013.
Publisher
Joséphine Edwall-Björklund
Managing Editor
Marita Sander
Editorial
 Anna Gullers,Ylva Carlsson, Inger Finell Appelberg
Design
 Markus Ljungblom, Kristin Päeva Appelberg
Printer
Sörmlands Grafiska AB,Katrineholm
 Address
 SCA, Corporate Communications,Box 200, 101 23 Stockholm,Sweden.Telephone +46 8 7885100Fax +46 8 6788130
SCA 
Shape 
is published in Swedish, English,Spanish, German, French, Dutch and Italian.The contents are printed on GraphoCote90 grams from SCA. Reproduction only bypermission of SCA Corporate Communica-tions. The opinions expressed herein arethose of the authors or persons interviewedand do not necessarily reflect the views ofthe editors or SCA. You can subscribe to SCA 
Shape 
or read it as a pdf at www.sca.com. Address changes can done atwww.sca.com/subscribe or by e-mailingsophie.brauner@sca.com
Cover photo:Getty Images
SCA’S SOCIAL MEDIA SITES
I’m a borderline compul-sive hand gel user. I washmy hands frequently andparticularly before eating.I always carry a bottle ofhand gel with me. It’s notthat I’m afraid of illness,but I’d rather be well thanunwell.Nils-Petter has illus-trated the article on germson pages 24–27.
Nils-Petter Ekwall
Illustrator, Sweden 
2.2013
 A MAGAZINE FROM
SCA 
ON TRENDS, MARKETS AND BUSINESS
bornintocompetition
CHINA’SDRAGON BABIES
GERMSHIDE?
DOYOUKNOWWHERETHE
 Alreadytimeforpuberty?
 Adaptablebusiness 
LOOKFORWARDORDIE
How do you avoid unwantedgerms in your surrounding?”
Living in France, you areexpected to shake hands witheveryone you meet and forthose you know, you have to“faire la bise” or kiss them onboth cheeks, twice or some-times even four times. Duringthe winter months, this fillsme with dread, because it’sthe perfect way to pick up avirus. I have been known towrap myself up in a scarf,covering my nose andmouth, pretending that I amsuffering from “la grippe”.I like to think I’m doing mybit helping people to keeptheir germs to themselves.
Anna McQueen
Writer, France. Interviewed Peter Holmgren, pages 16–19 
 
6.Spyngonthefuture
Making contingency plans for multiple scenarios iscrucial to success for lots of companies.
6.Forestsunderthreat 
Peter Holmgren, Director general of the center forInternational Forestry Research, on challenges to come.
2.Earlypuberty 
Girls are growing up fast. Today, Scandinavian girls gettheir first period at an average age of 13.
24.Wherethegermsarehdng
Be aware of the most common bacterial traps in everydaylife
and learn how to avoid them.
 36.Halfthecrewonboard
Five of the 11-woman crew have been selected as part ofTeam SCA participating in the Volvo Ocean Race.
… that wet hands harbour up to 1,000 times more germs than dry hands. Find out more on page 24.
DO YOU KNOW...
CONTENTS 
BORN DRAGONSDuring 2012 an unusualnumber of babies wereborn with high expecta-tions from their parents.
32
 NI  L S -PETTEREK WALL
12 HOURS
with Omar Flores – page 28
SHAPE UP
– pages 30–31
ANNUAL GENERAL MEETING
– page 38
NEWS FROM SCA
 
pages 40–43
 ALSO....

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->