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Barbican IdentityGuidelines
 
Barbican IdentityCore Elements
 XX XX
1Logo 
pp. 7
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15
2Lock-up 
pp. 17
—
25
3Grid 
pp. 27
—
37
4Typeface 
pp. 39
—
51
5Typography 
pp. 53—69
 
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3
6Theatre
pp. 73
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77
7Art
pp. 79
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87
8Film
pp. 89
—
95
9Music
pp. 97
—
101
10Barbican
pp. 103
—
111
11Designexamples
pp. 113
—
137
6–11Barbican IdentityArt Forms1–5Barbican IdentityCore Elements
Barbican IdentityGuidelinesBarbican IdentityGuidelinesContentsContents
 
Our identity is not just a logo.It is a design scheme composedof a number of core elementsthat come together to createa distinctive look and feel thatmakes the Barbican brandinstantly recognisable.The following pages guideyou through the core elements.They will assist you in designingand producing compellingcommunications with a highdegree of creative flexibility.
Barbican IdentityCore ElementsIntroduction4
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