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FROM BETTING TO GAMING
CONFIDENTIAL and not for reproduction without prior written consent. © of the Sporting Exchange Limited
 
Matt Youill, Chief Technologist, Betfair Asher Glynn, Primary Initiatives Manager, BetfairQCon, London UK, March 2008
 
•Bets are only made between the customerand the Bookmaker.•Bookmaker sets odds (prices) and factors ina margin.
INDUSTRY / TRADITIONAL BOOKMAKING.
CONFIDENTIAL and not for reproduction without prior written consent. © of the Sporting Exchange Limited
Traditional Bookmakers are still majorplayers in the gaming industry.
 
INDUSTRY / BETFAIR EXCHANGE.
•New bookmaker Betfair appears in 2000.Defined the Betting Exchange concept.•Customer’s bets matched betweenthemselves.•Customers set the odds (prices). 
CONFIDENTIAL and not for reproduction without prior written consent. © of the Sporting Exchange Limited
•An exchange has “perfect” risk managementand therefore, a lower margin.•Commission on winnings.•Prices around 20% better than TraditionalBookmakers.
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flowerydonor434610

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reply01 / 21 / 2010
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