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BY ORDER OF THE SECRETARY OF THE AIR FORCE AIR FORCE INSTRUCTION 35-10129 NOVEMBER 2005 Public Affairs PUBLIC AFFAIRS POLICIES AND PROCEDURES
OPR:SAF/PAR (GS-13 David K. Ward) Certified by:SAF/PA (Col Michelle D. Johnson)SupersedesAFI 35-101, 26 JULY 2001 Pages:371Distribution:FThis instruction implements Air Force Policy Directive (AFPD) 35-1,
Public Affairs Management
, and procedures for planning Public Affairs during wartime operations. It establishes procedures for develop-ing, training, and evaluating the preparedness of Public Affairs forces. It establishes a standard process for equipping forces to execute operational plans. It also implements Department of Defense Instruction(DODI) 5120.4,
Department of Defense Newspapers, Magazines and Civilian Enterprise Publications
;DODD 5120.20,
Armed Forces Radio and Television Service (AFRTS)
; Department of Defense Regula-tion 5120.20-R,
Management and Operation of American Forces Radio and Television Services
; DODD5160.48,
DOD Public Affairs and Visual Information (PA & VI) Education and Training (E&T
); andDODI 5400.14,
Procedures for Joint Public Affairs Operations,
DODD 5410.1,
Release of InformationConcerning Accidental Casualties Involving Military Personnel or Equipment
. Read this instruction withJoint Publication 3-61,
Doctrine for Public Affairs in Joint Operations
; Air Force Manual (AFMAN)10-401,Volume 1,
Operation Plan and Concept Plan Development and Implementation
; Air ForceInstruction (AFI) 10-403,
Deployment Planning and Execution
; AFI 10-404,
Base Support and Expedi-tionary Site Planning
;
USAF War and Mobilization Plan
, Volume 1 (WMP-1), Annex Q; Air NationalGuard Instruction (ANGI) 10-401,
Air National Guard
Unit Type Code Management
; AFI 10-2501,
Full Spectrum Threat Response (FSTR) Planning and Operations
. This AFI requires the collection and main-tenance of personal information including the following systems notices: F035 AF SAFPA B (Hometown News Release Background Data File), F035 AF SAFPA C (Official Biographies), and F035 SAFPA AMobilization Augmentee Training Folders. Records Disposition. Ensure that all records created as aresult of processes prescribed in this publication are maintained in accordance with AFMAN 37-123,
Management of Records
and disposed of in accordance with the
Air Force Records Disposition Schedule(RDS)
located at
.
SUMMARY OF REVISIONS
This document is substantially revised and must be completely reviewed. This revision reflects the orga-nizational restructuring of the Secretary of the Air Force Office of Public Affairs; revises
,Community Relations; includes information on USAF Band Readiness and Deployment in
;
2AFI35-101 29 NOVEMBER 2005
reflects updated instructions for
, Air Force Reserve and Air National Guard Public Affairs; provides additional guidance on captioning imagery acquired in support of Public Affairs and describes prohibited photography in
; and includes the addition of
, Public Affairs Traveland Orientation Flights.
Section 1A—Principles and Core Competencies 231.1.Purpose.......................................................................................................................231.2.Implementing Authority............................................................................................231.3.Application.................................................................................................................231.4.Missions. ..................................................................................................................231.5.Goals..........................................................................................................................241.6.Purpose of Public Affairs. ......................................................................................241.7.Principles...................................................................................................................241.8.Public Affairs Core Competencies............................................................................241.9.Public Affairs Core Processes....................................................................................261.10.Public Affairs Principles............................................................................................261.11.Information Operations (IO)......................................................................................27Section 1B—Public Affairs Programs 271.12.Air Force Public Affairs Programs............................................................................271.13.Public Affairs Activities............................................................................................281.14.Department of Defense Principles of Information.....................................................291.15.Legal Considerations.................................................................................................29
2.1.Director of Public Affairs (SAF/PA).........................................................................312.2.Headquarters Public Affairs Staff..............................................................................312.3.Air Force News Agency (AFNEWS)........................................................................322.4.National Guard Bureau Office of Public Affairs (NGB-PA)...................................322.5.Public Affairs Division, Office of Air Force Reserve...............................................322.6.Major Commands, Field Operating Agencies, and Direct Reporting Units..............332.7.Premier and Geographically-Assigned Regional Bands............................................332.8.Numbered Air Forces (NAF)/Component Air Forces...............................................332.9.Wing and Lower-Level Office of Public Affairs.......................................................33
AFI35-101 29 NOVEMBER 20053
2.10.Public Affairs Functional Responsibilities................................................................332.11.Commanders’ Public Affairs Responsibilities...........................................................332.12.Subordinate Unit Commander Responsibilities.........................................................342.13.Public Affairs Officer Responsibilities......................................................................342.14.Responsibilities of Air Force Members and Employees...........................................352.15.Prohibitions................................................................................................................352.16.Host Unit Responsibilities.........................................................................................352.17.Air Force Responsibilities Related to DOD Public Affairs.......................................36
3.1.Purpose.......................................................................................................................373.2.Budget........................................................................................................................373.3.Public Affairs Manpower...........................................................................................383.4.Office Management...................................................................................................383.5.Operating Instructions................................................................................................413.6.Equipment..................................................................................................................423.7.Technology Policy. ..................................................................................................433.8.Office Policies and Procedures..................................................................................433.9.Office Augmentation.................................................................................................433.10.Public Affairs Force Development............................................................................433.11.Assignments...............................................................................................................443.12.Training and Education Programs.............................................................................443.13.Air Force Public Affairs Staff Directory...................................................................46
4.1.Purpose.......................................................................................................................474.2.Research.....................................................................................................................474.3.Planning.....................................................................................................................494.4.Execution...................................................................................................................504.5.Evaluation..................................................................................................................514.6.Constructing the Plan.................................................................................................51Figure 4.1.Audience Checklist. ................................................................................................. 52Figure 4.2.Channels Checklist. ................................................................................................. 54
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