Identifying and Applying De Facto Standards in Mobile Web Design Using the Apple iPhone

In this study, I sought to identify de facto standards in mobile web design and to observe their application to optimized websites specifically for the Apple iPhone and iPod Touch. In the first stage of the… (More)

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jmr82684

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Sections

Statement of the Problem
Definition of Terms
Limitations of the Study
Significance of the Study
Psychological Design
De facto Standards and Web Usability
Mobile Web
Digital Media and Device Technologies
Apple iPhone and Its Users
Prior Research
Breakdown of elements on the average desktop website
Overview of Research Design
Sampling Strategies
Development of Data Collection Instruments
Procedure
Validity and Reliability of Measurements
Mobile Website Analysis
Average location of account management in analyzed websites
Average location of search bar in analyzed websites
Average image amount and size dimensions in analyzed websites
Occurrence of particular fonts in analyzed websites
Occurrence of font size formats in analyzed websites
Average location of global navigation in analyzed websites
Average location of brand identity in analyzed websites
User Expectation and Task Usability
Discussion of Findings
List of de facto standards and conventions found in website analysis
Implications of the Study
Suggestions for Further Research
Final Words
REFERENCES
BIOGRAPHICAL INFORMATION

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Category:	Research > Internet & Technology
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Upload Date:	05/21/2009
Copyright:	Traditional Copyright: All rights reserved
Tags:	Technology research Design Thesis website web Apple MOBILE iphone trends usability (more tags) Technology research Design Thesis website web Apple MOBILE iphone trends usability standards Mobile Web de facto (fewer)

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Identifying and Applying De Facto Standards in Mobile Web Design Using the Apple iPhone

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