ASHEVILLE, N.C., July 31, 2008 (SEND2PRESS NEWSWIRE) -- Carlton Architecture
ascertains there are many benefits to going green when designing new homes.
"Clients benefit from the reduced operating costs of a green building, while
at the same time the planet benefits from the reduced environmental impact,"
says Mr. Carlton, the President of Carlton Architecture, who began his
architectural career 12 years ago after graduating from the University of

In a world where there is constant talk of carbon emissions, our effects on
the ozone layer, and climate change, it's the companies who find value in
green that will lead us into the future. "Tending to the needs of the
environment is as important as tending to the needs of the person when it
comes to home design," according to Mr. Carlton.

, this green
architecture firm "strives to seek the right balance between environmental
concerns and aesthetic integrity." Indeed, judging from photos and drawings of
past and future projects to be found on the site, they have succeeded in an
extraordinary way.

Mr. Carlton feels that residential architects have a responsibility to create
buildings based upon sustainable architecture. This "green architecture" takes
advantage of renewable resources, such as sunlight and rainwater, and
incorporates "green" building materials in the construction process wherever
possible. Green materials include lumber from forests that are sustainably
managed, recycled stone and metal, and other non-toxic, reusable products.

"We also need to correct the misimpression that green building is much more
expensive than conventional building. It is not," warns Mr. Carlton.
"Conventional wisdom holds that building green adds 17% to construction costs,
but the true average is much closer to 5%. And when you look at the savings
attributable to the reduced usage of energy and water, and the reduced impact
on the environment, there really is no question that building green is the
right choice."

Carlton Architecture's philosophy belies the belief that building green
requires the client to sacrifice style and appearance in their custom home or
commercial building. According to the web site, the belief that green
construction inherently "lacks the refinement of materials and the interplay
of space to be

considered great architecture" is simply not true. The firm
purports to approach each project with a passion dedicated to providing
solutions that merge functionality with superlative style and beauty.

In a world that puts such emphasis on carbon footprints, it is worth noting
that studies have shown that nearly 38.1% of all carbon dioxide produced in
the United States is attributable to buildings, and of the total energy
consumed in the country, buildings use 39.4%. Given these statistics, building
green would appear to be crucial for future sustainable growth. Carlton
Architecture is a modern architectural firm completely in tune with the times.

Carlton Architecture was founded in 2005 by Rob Carlton of Asheville, N.C. The
firm is dedicated to providing custom home and commercial design of
unsurpassed quality,

Carlton Architecture is located at 1550 Hendersonville Road, Suite 212,
Asheville, NC 28803. For more information about sustainable design and
building green, or to schedule an interview with Rob Carlton, contact Mr.
Carlton directly at (828) 274-7554, or write to him at