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A Summer Training Project Report on Country Club

A Summer Training Project Report on Country Club

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Published by Prabhakar Gautam
A Summer training Project Report on Marketng
A Summer training Project Report on Marketng

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Categories:Types, Research
Published by: Prabhakar Gautam on May 26, 2009
Copyright:Attribution Non-commercial


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CCIL - Country Club India Ltd is one of the fastest growing entertainment andleisure conglomerate in India. A Multi-Million dollar entity and a listedcompany on BSE (Bombay Stock Exchange), CCIL is a pioneer in the conceptof family clubbing in the country.CCIL has established 186 properties of which 35 are owned and 158 arefranchised properties.Presently it has 220 plus affiliations plus a global gateway via CountryVacations and RCI affiliation of 3900 resorts for its esteemed members.CCIL's very first leisure infrastructure project is Country Club Coconut Grovewhich is over much 100 acre and completely eco friendly project near TumkuBangalore. The Project a resultant of a synergy between the core expertise of the founding organization Amrutha Estates and the innovative vision of  participatory clubbing; that hinges on community living and holiday homeswith clubbing pleasures.CCIL also forays into the global world with a futuristic project - The proposedCountry Club Golf Village is all set to revolutionize the face of the industry,Golf Village is a premium membership concept for the niche lifestyle segmentthat aspires for the cut above the rest. The concept well accepted by the NonResident Indians is on a consistent upward swing. Under this project CCIL proposes to build 5 golf courses across the country making golfing a popular  phenomenon.CCIL is Country's biggest chain of Family Clubs recognized by the Limca Book of World Records. Besides prominent citizens from all walks of life, we havearound 600 Corporate Members, including Microsoft, Satyam Computers,Brooke bond Lipton (India) Ltd, CMC Ltd and Dr. Reddy's Labs.
CCIL provides a state-of-the-art Health Club, multi-cuisine restaurants, businesscentre, swimming pool and other facilities. A unique benefit to members joiningThe Country Club is the facility of transferability of membership from one cityto another, paying the differential membership fee, in case the membership feeat the city to which transfer is sought is higher.CCIL a powerhouse of entertainment organizes shows including beauty pageants, Holi, Navarathri, Dasara, Diwali, Christmas, Lodi and New Year regularly and invite celebrities. Performing artists and entertainers who have participated in the shows include Salman Khan, Bipasha Basu, MahimaChaudary, Yana Gupta Koena Mitra, Sangeetha, Usha Uthup, Remo Fernandez,Daler Mehndi, Raageshwari, Shan & Sagarika, Bali Brahmbhatt, Sukhvinder Singh, Sushmitha Sen And Mamta Kulkarni to name a few.Country Club (India) Ltd has entered into Strategic Alliances with ICICI Bank,ABN AMRO, HDFC, ICICI Lombard General Insurance etc., wherein all these banks Credit Cardholders will be entitled to the 0% interest free installmentsstarting from 6 months to 36 months to avail Country Club membership.State of the art health clubs including a 24 hour health club is on offer. Nichewellness spa’s offering the latest and worldwide variety like chocolate and winemassages apart from the wholesome and holistic ayurvedic, homeopathy andnaturopathy healing and rejuvenation centers are a part of CCILs offerings.(Amrutha Castle, Hyderabad)

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