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Introducing Micro-Training
™
Think “University meets YouTube”
 
™
 
 
www.LearnAndGrow.tv
 
770
‐
490
‐
5289
 
Skype:
 
tommycast
 
Atlanta,
 
GA
 
USA
 
2
 
Current
 
Problems
 
for
 
Learners:
 
Less
 
Time
 
to
 
Train
 
=
 
Less
 
Growth
 
Shrinking
 
Training
 
Budgets
 
=
 
Less
 
Training
 
Outdated
 
Training
 
Methods
 
=
 
Less
 
Absorption
 
Current
 
Problems
 
for
 
Trainers:
 
Fewer
 
Training
 
Sessions
 
=
 
Less
 
Exposure
 
Less
 
Money
 
for
 
Trainers
 
=
 
Lower
 
Revenues
 
Shorter
 
Attention
 
Spans
 
=
 
Less
 
Effectiveness
 
Introducing
 
Micro
‐
Training:
™
 
Micro
‐
Training
™
 
is
 
short
‐
format
 
training
 
nuggets
 
provided
 
by
 
Micro
‐
Vendors
™
 
to
 
learners
 
in
 
video
 
and
 
audio
 
format;
 
available
 
on
 
demand;
 
at
 
low
 
prices.
 
Learners
 
gain
 
knowledge
 
and
 
skills.
 
Trainers
 
gain
 
exposure,
 
relevance,
 
and
 
trust.
 
This
 
is
 
all
 
provided
 
at
 
Learn&Grow.tv
 
Think
 
"University
 
meets
 
YouTube"™
 
Reaching
 
large
 
groups
 
of 
 
learners
 
with
 
outstanding
 
content
 
at
 
low
 
prices.
 
Learn&Grow.tv™
 
brings
 
a
 
steady
 
stream
 
of 
 
bite
‐
sized
 
nuggets
 
of 
 
wisdom
 
to
 
encourage,
 
motivate,
 
and
 
educate
 
a
 
global
 
audience
 
of 
 
hungry
 
learners.
 
We
 
provide
 
content
 
"fit
 
for
 
the
 
Blackberry
‐
Attention
‐
Span"™
 
"
Are you green and growing or ripe and rotting?
"
~Ray
 
A.
 
Croc
 
of 
 
McDonald’s
 
 
www.LearnAndGrow.tv
 
770
‐
490
‐
5289
 
Skype:
 
tommycast
 
Atlanta,
 
GA
 
USA
 
3
Concept
 
Learn&Grow.tv
 
is
 
set
 
up
 
like
 
a
 
cable
 
or
 
satellite
 
TV
 
company.
 
Our
 
 job
 
is
 
to
 
aggregate
 
the
 
best
 
talent
 
(we
 
call
 
them
 
Micro
‐
Vendors
™
)
 
and
 
broadcast
 
their
 
short
 
format
 
video
 
and
 
audio
 
“nuggets”
 
(3
‐
7
 
minutes)
 
to
 
the
 
largest
 
possible
 
audience
 
of 
 
hungry
 
learners
 
(we
 
call
 
them
 
Micro
‐
Clients
™
)
 
around
 
the
 
globe.
 
The
 
vignettes
 
are
 
samples
 
of 
 
a
 
vendor’s
 
real
 
offering.
 
We
 
do
 
this
 
through
 
a
 
high
‐
speed
 
state
‐
of 
‐
the
 
art
 
technology
 
platform
 
that
 
allows
 
vendors
 
to
 
post
 
viewable
 
and
 
downloadable
 
videos,
 
audio,
 
text
 
or
 
Micro
‐
Training
™
 
materials;
 
stream
 
live
 
HD
 
quality
 
video,
 
present
 
webinars,
 
and
 
much
 
more.
 
Vendors
 
gain
 
exposure
 
and
 
build
 
loyalty.
 
The
 
Micro
‐
Clients
™
 
pay
 
almost
 
nothing
 
(but
 
enough
 
to
 
put
 
some
 
“skin
 
in
 
the
 
game”)
 
to
 
view
 
the
 
sample
 
content
 
provided
 
by
 
the
 
Micro
‐
Vendors
™
 
who
 
need
 
to
 
gain
 
exposure
 
for
 
their
 
offerings.
 
($1
99
 
per
 
person/month)
 
Show
 
up
 
as
 
Givers
 
Micro
‐
Vendors
™
 
get
 
a
 
chance
 
at
 
providing
 
their
 
sample
 
content
 
on
 
a
 
regular
 
basis
 
in
 
a
 
steady
 
stream
 
to
 
a
 
global
 
audience
 
hit
 
by
 
a
 
monumental
 
economic
 
downturn.
 
During
 
this
 
time
 
period,
 
much
 
training
 
has
 
stopped
 
or
 
has
 
been
 
severely
 
curtailed.
 
But
 
the
 
need
 
for
 
quality
 
training
 
is
 
even
 
more
 
pressing.
 
The
 
Micro
‐
Vendors
™
 
who
 
“show
 
up
 
as
 
givers”
 
by
 
providing
 
that
 
regular
 
video
 
or
 
audio
 
“shot
‐
in
‐
the
‐
arm”
 
to
 
this
 
audience
 
will
 
be
 
first
 
in
 
line
 
to
 
convert
 
these
 
Micro
‐
Clients
™
 
to
 
actual
 
Macro
‐
Clients
™
 
with
 
their
 
normal
 
offerings
 
when
 
economic
 
realities
 
get
 
better.
 
Fresh
 
content
 
is
 
delivered
 
by
 
Micro
‐
Vendors
™
 
up
 
to
 
once
 
a
 
week.
 
Economics
 
Learn&Grow.tv
 
charges
 
a
 
nominal
 
fee
 
to
 
learners
 
($0.99
‐
$1.99
 
per
 
user
 
per
 
month).
 
This
 
helps
 
to
 
create
 
value
 
in
 
the
 
minds
 
of 
 
the
 
learner
 
and
 
helps
 
to
 
keep
 
their
 
attention.
 
It
 
also
 
is
 
designed
 
to
 
attract
 
a
 
massive
 
audience.
 
(Partners
 
and
 
Sponsors
 
can
 
share
 
in
 
this
 
revenue
 
stream.)
 
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