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EchoSign› Success Stories ›Case Studies› Atlantic Realty
 
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Case Study: Atlantic Realty
EchoSign Delivers Faster Payments and More ProductiveEmployees
Company Overview
For 25 years, Atlantic Realty has been a premiereproperty management firm in Kitty Hawk, NorthCarolina, providing a unique beach vacationexperience for travelers from all over the world.Atlantic Realty manages 185 properties, providing afriendly, family atmosphere during the entirevacation process. From vacation planning in the perfect rental to recommending new vacationspots, Atlantic Realty is a dedicated partner in ensuring that coastal vacations in the OuterBanks are a memorable success.
Workflow Challenge
There’s a lot of paperwork associated with the vacation rentals. “We send out about 20contracts per property,” says Nancy Beasley, Property Manager. “During our reservation highseason, from January to June, we probably send close to 1000 documents per month.”During the balance of the year, Atlantic Realty sends out approximately 500 documents permonth to home owners and guests. Like most other companies, Atlantic Realty was sendingcontracts via the US mail and via fax. Typically it took 5-7 business days to receive thesigned documents, and once received those documents were filed manually, making itlaborious to retreive information at a later date.
EchoSign Solution
VBL Technologies is the technology service partner for Atlantic Realty. Ben Jamir from VBLTechnologies had implemented EchoSign for another customer and recommended EchoSignto Atlantic Realty. “EchoSignwas very easy to implement”, saysNancy.“We hadone training sessionwith Ben and we were ready to go. Our agents still tellme how easy it isto use EchoSign.” Now,Atlantic Realty is sending out 99% of their documents for electronic signatureand only 1% for fax signature. “Most of our customers are very comfortable with electronicsignatures. However, EchoSign’s fax capability is great for those that want to sign the‘traditional’ way.”
Results
“Bottom line — EchoSign saves us time and money.”Earlier in the year, AtlanticRealtyimplemented a new credit card system, and the combination of this system and EchoSign hasreduced cancellations from 10-15% down to 2%. Prior to EchoSign, Atlantic Realty spentseveral thousand dollars annually in postage (not including paper, ink etc). “EchoSign is quick,simple, eliminates paperwork, and makes our employees more productive.” Atlantic Realtyestimates that prior to using EchoSign, about 20% of an agent’s time was spent on manuallyprocessing paperwork. EchoSign has streamlined operating procedures so agents now spendmore time on reservations and other revenue generating activities.
With EchoSign, we receive our payments much faster than before, and our employeesare more productive making reservations rather than spending time stuffingenvelopes and filing.
— Nancy Beasley, Property Manager, Atlantic Realty
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