FRANKFURT 2013 PREVIEW /PUBLISHING PERSPECTIVES/ 3
and BajaLibros in Argentina, look to
capitalize on the vacuum left by theabsence of the North Americans.In Brazil, the situation is differ-ent. On a single day last December,Kobo, Google, and Amazon all si-multaneously launched their e-book operations in the country, followingApple’s lead a few weeks earlier. Ap-ple continues to lead the market inBrazil, followed by Amazon and thenGoogle. The digital market share in
Brazil accounted for just 0.47% of
total book sales in 2012. The fore-cast for 2013 is somewhat better,
coming in at 2.63%.
Record Rights and E-BookActivity Throughout Asia
With more than half of theworld’s population in the 19 coun-tries in Asia, and the economies inthe region holding steady, expect tohear more and more news comingfrom Asia.The rights market, in particu-lar, is heating up, and 2013 has hadnews of several record setting ad-vances. In March, Amish Tripathi, anIndian banker turned best-sellingauthor, received a record-breaking50 million rupee advance (valuedat $912,000) from Westland Pressfor the South Asian rights to hisnext three books. And in June, TheMinumsa Publishing Group won ahard fought auction for the rights toJapanese author Haruki Murakami’slatest novel, for what is said to bea record-breaking 150 million yen(about $1.49 million).Also in Korea, Samsung, whoseGalaxy Android-powered phonesand “phablets” outsold Apple’s
iPhones in the US for the irst time
this past May, is likely to be takingmore and more meetings as it movescloser to content producers and pro-viders around the world. Thoughat home the electronics giant isblamed, in part, for the sharp declinein reading among Koreans, who aremore likely to use their smartphoneand ubiquitous 4G service to catchup on the latest episodes of soapoperas than read a book. That said,the size of the Korean market fore-books should hit 583 billion won($519.8 million) in 2013, comparedto 325 billion won for 2012. That’s
an 80% increase over the previous
year.Elsewhere, e-book retailing isburgeoning in smaller developingmarkets. Thailand’s book startup,Ookbee, founded in 2010, has at-tracted nearly three million usersand dominates the market, having
taken an 88% market share. And
the company is expanding, havingpartnered with Indonesia’s Scoop e-bookstore last October.Scoop, for its part, has recentlylaunched an exclusive e-bookstorewith Grammedia, one of Indone-sia’s top publishers, and is offering10,000 titles. Scoop, while still small,has “hit 500,000 downloads.” In ad-
dition, Ookbee has set up ofices in
Malaysia and Vietnam, where it willcompete with local e-booksellersAlezaa and Sachweb.
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highlights someof the global issues in publishing,voices and opinions from industryleaders, as well as exciting events,speakers, and authors in Frank-furt you won’t want to miss.
Editor-in-Chief: Edward NawotkaDeputy Publisher: Hannah JohnsonBusiness Development: Erin CoxReporting by: Alex Hippisley-Cox andSiobhan O’Leary
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