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Frankfurt Book Fair 2013 Preview

Frankfurt Book Fair 2013 Preview

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Publishing Perspectives highlights events, experts and business trends you'll encounter at the Frankfurt Book Fair 2013.
Publishing Perspectives highlights events, experts and business trends you'll encounter at the Frankfurt Book Fair 2013.

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Published by: Publishing Perspectives on Aug 12, 2013
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5 Days100 CountriesUnlimited PossibilitiesAre You Ready forFrankfurt?
2013 Frankfurt Preview
PUBLISHING
PERSPECTIVES
FRANKFURT BOOK FAIR • 9–13 OCTOBER 2013 • GUEST OF HONOR: BRAZIL • BOOK-FAIR.COM
International publishing news & opinion • Subscribe to our free, daily email edition at
publishingperspectives.com/subscribe
Image © Frankfurt Book Fair / Peter Hirth
 
2 /PUBLISHING PERSPECTIVES/ FRANKFURT 2013 PREVIEW
Pre-Frankfurt Buzz: Big Topics in Global Publishing
Every October, the world’s top pub-lishing professionals convene inGermany for the most important publishing event of the year: theFrankfurt Book Fair. This year’sevent will be even bigger and bet-ter, with new opportunities for youto network, transact business, andmake the most of your time.Herein we provide you with apreview of what’s new, what’s hap-pening, and what are likely to besome of the hot topics of discussionin and around the Fair.—Edward Nawotka, Editor-in-Chief,
Publishing Perspectives
Surprise: North America’s TopTranslation Publisher Is...
Amazon. Yes, you read that right.In 2012, the Seattle-based onlineretailer’s AmazonCrossing imprint 
published more works of iction and
poetry in translation than any otherpress, except for Dalkey Archive, andis the largest publisher of literaturein translation so far this year, ac-cording to the “Translation Data-base” compiled by Three Percent at the University of Rochester.Even better: Amazon Publish-ing’s most successful titles to datehave been translations. Germanwriter Oliver Pötzsch—whose Hang-man’s Daughter series includes
TheHangman’s Daughter 
(2010),
TheDark Monk 
(2012), and
The Beg- gar King
(2013)—has become the
irst Amazon Publishing author to
sell one million copies in combinedprint, audio, and Kindle English lan-guage editions worldwide.What’s more, the number of 
works of iction and poetry in trans
-lation published in the United Stateshas been growing steadily over the
past ive years, jumping from 360
titles in 2008 to 453 in 2012—with
an increase of 26.3% from 2011 to
2012 alone. The reason: A total of 153 US publishers are now publish-ing literary translations. This is sev-en more than in 2012. And they areindividually producing more, withthe top 10 publishers bringing out an average of 15 titles and the top 20averaging 10 books each year. Over-
all, it’s a 42% increase in production
among publishers over the last threeyears.
Royalties at Center of BattleOver E-Books in UK
In the UK, authors are paid
some 6p every time a print book 
of theirs is loaned to a patron, but as yet, they get nothing for digitalloans. Publishers, meanwhile, arelicensing their books to aggregatorssuch as Overdrive, making the situa-tion more muddled.It’s all unsettling to authors andagents, who continue to haggle withpublishers for more favorable terms,especially in light of the fact that bookstores continue to reduce shelf space and the do-it-yourself route,whether offered by agents acting aspublishers or self-publishing plat-forms, promises to return to authorsa greater share of the revenue thanpublishers are offering.This type of debate is going tobecome more and more acute acrossthe world as international self-pub-lishing platforms, such as Apple’siBooks Author, Kindle Direct Pub-lishing, Kobo’s Writing Life, Canada’sWattpad, and self-publishing pio-neer Smashwords target overseasauthors with greater intensity.
Latin America is Publishing’sNext Digital Frontier
With Spain’s economy continu-ing to suffer, international Spanish-language publishers are looking tomore than half a billion readers inLatin America to bolster their bot-tom line. Exports to Central andSouth America have increased inrecent years, particularly as theeconomy in the region has provedsurprisingly resilient amid the gen-eral global economic downturn.The next frontier is digitalbookselling and publishing. At pres-ent, of the large North Americane-booksellers, only Apple offers apan-American e-bookselling service
that caters speciically to Spanish-
language speakers throughout thecontinent. But that also looks likelyto change, as indigenous booksellersacross the region, including Ghandiin Mexico, Ebooks Patagonia in Chile,Image © Frankfurt Book Fair / Marc JacqueminImage © Frankfurt Book Fair / Peter Hirth
 
FRANKFURT 2013 PREVIEW /PUBLISHING PERSPECTIVES/ 3
and BajaLibros in Argentina, look to
capitalize on the vacuum left by theabsence of the North Americans.In Brazil, the situation is differ-ent. On a single day last December,Kobo, Google, and Amazon all si-multaneously launched their e-book operations in the country, followingApple’s lead a few weeks earlier. Ap-ple continues to lead the market inBrazil, followed by Amazon and thenGoogle. The digital market share in
Brazil accounted for just 0.47% of 
total book sales in 2012. The fore-cast for 2013 is somewhat better,
coming in at 2.63%.
Record Rights and E-BookActivity Throughout Asia
With more than half of theworld’s population in the 19 coun-tries in Asia, and the economies inthe region holding steady, expect tohear more and more news comingfrom Asia.The rights market, in particu-lar, is heating up, and 2013 has hadnews of several record setting ad-vances. In March, Amish Tripathi, anIndian banker turned best-sellingauthor, received a record-breaking50 million rupee advance (valuedat $912,000) from Westland Pressfor the South Asian rights to hisnext three books. And in June, TheMinumsa Publishing Group won ahard fought auction for the rights toJapanese author Haruki Murakami’slatest novel, for what is said to bea record-breaking 150 million yen(about $1.49 million).Also in Korea, Samsung, whoseGalaxy Android-powered phonesand “phablets” outsold Apple’s
iPhones in the US for the irst time
this past May, is likely to be takingmore and more meetings as it movescloser to content producers and pro-viders around the world. Thoughat home the electronics giant isblamed, in part, for the sharp declinein reading among Koreans, who aremore likely to use their smartphoneand ubiquitous 4G service to catchup on the latest episodes of soapoperas than read a book. That said,the size of the Korean market fore-books should hit 583 billion won($519.8 million) in 2013, comparedto 325 billion won for 2012. That’s
an 80% increase over the previous
year.Elsewhere, e-book retailing isburgeoning in smaller developingmarkets. Thailand’s book startup,Ookbee, founded in 2010, has at-tracted nearly three million usersand dominates the market, having
taken an 88% market share. And
the company is expanding, havingpartnered with Indonesia’s Scoop e-bookstore last October.Scoop, for its part, has recentlylaunched an exclusive e-bookstorewith Grammedia, one of Indone-sia’s top publishers, and is offering10,000 titles. Scoop, while still small,has “hit 500,000 downloads.” In ad-
dition, Ookbee has set up ofices in
Malaysia and Vietnam, where it willcompete with local e-booksellersAlezaa and Sachweb.
PUBLISHING
PERSPECTIVES
Publishing Perspectives
is your primary source for interna-tional publishing news and opinion. Subscribe to our freedaily email atpublishingperspectives.com/subscribe.With correspondents and personal stories from thoseon the cutting edge of digital, global, and self-publish-ing all around the world,
Publishing Perspectives
providesa window into the industry unlike any other.
Founded in 2009,
Publishing Per-spectives
brings you the world’s
publishing news written by jour
-nalists, media experts and pub-lishers working in the marketsthey cover. Get an on-the-groundperspective on the industry fromthose in the know.We send our latest news di-rectly to thousands of publishingprofessionals Monday throughFriday via email. By subscribingto our daily email edition, you’llget a unique, one-of-a-kind look at international publishing with atrue global angle.
Read our news and subscribe at:
publishingperspectives.com
This
 2013 Frankfurt Book Fair Preview Magazine
highlights someof the global issues in publishing,voices and opinions from industryleaders, as well as exciting events,speakers, and authors in Frank-furt you won’t want to miss.
Publishing Perspectives
Editor-in-Chief: Edward NawotkaDeputy Publisher: Hannah JohnsonBusiness Development: Erin CoxReporting by: Alex Hippisley-Cox andSiobhan O’Leary
Got a good story or tip? Get in touch!
ed@publishingperspectives.com
Image © Frankfurt Book Fair / Anett Weirauch

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