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Increasing ROI withlive online training
Why GoToMeeting Corporate scores highest or ROI andcustomer loyalty.Research review
 
Executive summary
Organizations o every shape and size are eeling the strain o geographically dispersed customersand employees — particularly training departments tasked with getting distributed end users up andrunning with the latest technology, programs or procedures. The caveat, o course, is that trainingdepartments don’t have the luxury o a private jet, increased headcount or bigger budget to meet thisenormous global burden. As a result, many training departments are considering online training to simply and cost-eectivelyaccommodate ar-ung end users. The frst challenge, o course, is picking the best online trainingsolution. Ease o use and perormance top the list or solution attributes, or what good does onlinetraining do i end users and trainers can’t use it? Next, careully considering solutions that garner theloyalty o other training experts is important because customer loyalty has become a strong indicatoro a solid online training solution. Finally, pitching an online training solution to management is going torequire tangible proo o return on investment (ROI) to make the case. The eLearning Guild
 TM
, a member-driven online inormation center committed to advancing the feld o e-learning, commissioned a study entitled Synchronous Learning Systems to better understand liveonline learning. This independently collected research illustrates how Citrix
®
GoToMeeting
®
Corporatewith Citrix
®
GoToWebinar
®
is number one in proving online training ROI.
Ease o use
GoToMeeting Corporate with GoToWebinar, Citrix Online’s online training oering, was one o twoproducts that received the highest marks or
ease of use
and
satisfaction
with individual eatures.GoToMeeting Corporate also received the highest marks or
ROI
,
customer loyalty
and
time tocompetency
. According to the eLearning Guild 360° Report, synchronous learning reers to “any learning interventionthat uses technology to allow people that are not all in the same place to convene, at the same time,and learn something, either rom an instructor or rom each other.” Citrix Online took top honors or itsease o use in setting up and scheduling new synchronous learning systems (see Figure 1).
Figure 1: Setting up and scheduling new synchronous learning sessions
GoToMeeting Corporatehelps us acilitate powerulproduct training withoutneeding to travel.Stephanie Donachy, LeadConsultant or ProessionalDevelopment, PearsonDigital Learning(GoToMeeting CorporateCustomer)
FeatureSynchronous Learning SystemCount01234Setting up and schedulingnew synchronous learningsessionsCitrix GoToMeeting / GoToWebinar38Elluminate Live!45 Adobe Acrobat Connect (Pro/Breeze)105WebEx Training Center191Microsoft Live Meeting99LearnLinc19Saba (Centra, Collaboration, etc.)51Interwise Connect154.114.053.793.763.583.533.313.27
 
 Average
14e) Feature Ease of Use
Source: The eLearning Guild Research
“”
 
2 Trainers don’t have time to wade through a difcult setup. They need their sotware to be up and running immediately. The ability to set upan online training program and quickly schedule a training session is critical or success.Citrix Online also rated highest in ease o use o passing application-sharing controls to attendees (see Figure 2). This capability highlights auser’s ability to demonstrate application use.
Figure 2: Passing application sharing controls
Members o the eLearning Guild rated Citrix Online highest in ease o use o the notifcation system, reminders and communication withattendees category (see Figure 3). Communicating with attendees easily and efciently increases adoption and overall training success.
Figure 3: Notifcation systems, reminders and communication
 According to the report, GoToMeeting Corporate delivered a more accelerated time to competency, or learning curve, or presenters usingthe system (see Figure 4). Enabling presenters to become experts with the training sotware means that they’re able to get down to thebusiness o training aster and more cost-eectively.
FeatureSynchronous Learning SystemCount01234Passing application sharingcontrols to students so thatthey can virtuallydemonstrate their ability touse the applicationCitrix GoToMeeting / GoToWebinar32LearnLinc18Interwise Connect14Elluminate Live!44WebEx Training Center186Microsoft Live Meeting94Saba (Centra, Collaboration, etc.)49 Adobe Acrobat Connect (Pro/Breeze)1024.133.943.673.643.543.193.192.94
 
 Average
14e) Feature Ease of Use
Source: The eLearning Guild ResearchFeatureSynchronous Learning SystemCount01234Notification system,reminders, andcommunication withstudentsCitrix GoToMeeting / GoToWebinar34LearnLinc19WebEx Training Center182 Adobe Acrobat Connect (Pro/Breeze)104Elluminate Live!43Microsoft Live Meeting97Saba (Centra, Collaboration, etc.)51Interwise Connect154.113.823.753.383.383.143.102.92
 
 Average
14e) Feature Ease of Use
Source: The eLearning Guild Research
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