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Book DealersWorld
Vol. 33 No. 1 2012
National Association of Book Entrepreneurs
NABE Winter 2012PinnacleBook Achievement Award Winners
Dr. M. Mark McKee, author of the Pinnacle Book Achievement Award Winning book in thecategory of Parenting, “Raising a Successful Child, The Manual.” See page 3 for his story.
IN THIS ISSUE
Testimonials AndEndorsements:Why You Need ThemAnd How to Write Them
How Self-PublishedBooks Create HighlyProfitable Businesses
By Robert Skrob
Top 7 Ways to Market Your Book From the Comfort of Home
Jinger Jarrett 
Write Your Book for OneAudience But for Many Markets
By Joni Pypers
 
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BOOK DEALERS WORLD 
ISSN 1098-8521
Our 32nd Year 
Book Dealers World Online: 
http://goo.gl/jAs7G
NABE 
P.O. Box 606Cottage Grove, OR 97424541-942-7455 
E-Mail 
BookDealersWorld@bookmarketingprofits.com
Web Site BookMarketingProfits.com 
Executive Director 
 Al Galasso 
 Associate Director 
Ingrid Crawford 
BOOK DEALERS WORLD
Copyright 2012. Al Galasso. All Rights Reserved.Published three times a year in mid March,July and November by NABE, PO Box 606,Cottage Grove, OR 97424. One year subscription for non-NABE members: U.S.$50.00, Canada $55.00, Foreign $70.00.BDW will not knowingly accept fraudulent or objectionable advertising. Articles in BDWmay not be reproduced in whole or in partwithout the express written permission of thepublisher..
Dear Friends,While the rest of the country has been enjoying mild Springweather, here in the Northwest, Winter does not seem to want toend. As I am writing this, another small snow storm has blanketedour little hamlet. I am more than ready for sun, warmth, springflowers and outdoor adventures.I still enjoy reading actual books, and speaking of that, this issueof BDW spotlights the Winter 2012 Pinnacle Book AchievementAward Winners, honoring many of our great members and theirfine books. Check out pages 22-23 for a list of the award winningbooks.In this issue of BDW, Robert Skrob reveals “How Self-PublishedBooks Create Highly Profitable Businesses,” Jinger Jarret showsus the “Top 7 Ways to Market Your Book From the Comfort ofYour Home,” Joni Pypers reminds us, “Write Your Book For OneAudience But Many Markets.” Plus, there’s a Publisher Profile onDr. M Mark McKee, author of the Pinnacle Award winning book,“Raising a Successful Child: The Manual.”Beginning this year,
NABE
will officially stand for the NationalAssociation of Book Entrepreneurs. You can sign up on page 17 andview the many money saving benefits, including Pinnacle BookAward eligibility. Don’t forget to display your book in our 2012NABE Book Showcase Exhibits as well and take a look at our popu-lar
NewSuper Book Marketing Deal,
which saves you over athousand dollars on some of our best marketing vehicles.Have a wonderful spring and summer and enjoy all your favoriteactivities and sports.Al Galasso, NABE
National Association Of Book Entrepreneurs
 
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Dr. M. Mark McGeeAuthor of “Raising a SuccessfulChild: The Manual”
If you are parent, it will not take youlong to discover that there are noshortage of books about child rais-ing on the market today. Dr. MMark McKee has taken a noveltwist on the age old topic and hasactually put together a guide thatany parent can use to raise ahealthy, happy, successful child.Based on his more than 20 yearsworking with parents as a psychol-ogist, he unveils his most effectivemethods in this Pinnacle Awardwinning book. “Raising a Success-ful Child: The Manual.”In this easy to read volume, par-ents learn that spending time, ener-gy and love in building a healthyrelationship with their kids can payoff dividends for the rest of their children’s lives.Parents are taught how to providethe support, encouragement anddirection children need duringeach phase of their mental, socialand emotional development. It es-tablishes a roadmap to follow fromthe beginning to develop better parenting behaviors.Following his discharge from theUnited States Marine Corps, Dr. M.Mark McKee received his Bachelor of Science Degree in Psychologyand Master of Education Degree inCounseling Psychology from NorthTexas State University. He then gothis Doctoral Degree in Clinical Psy-chology from Argosy University inChicago. He was on the facultythere for 17 years, teaching a vari-ety of courses including Infant,Child and Adolescent Develop-ment, Psychopathology, and Psy-chotherapy. He also served asClinical Research Chair and mem-ber for over 40 projects.Dr. McKee is on the Medical Advi-sory Committee of Naperville, Illi-nois School District 203. He is alsoa member of the APA, Council for National Registry of Health ServiceProviders in Psychology, and a LifeMember of the National Registry of Who’s Who, 2000 edition.Dr McKee is married and has a sonand daughter in college. He enjoysrunning, gourmet cooking andspending time with his family.James Pollack, MD, says “TheManual is a great, practical ap-proach to help raise your child. Willrecommend that all my parentshave it by their bedside, in thekitchen, in the car, and wherever they might need helpful hints as tohow to handle tough situations.”James M. Nemeth, MD, says“Raising a Successful Child” is abook that is long overdue.Dr.McKee has combined his yearsof experience with the latest infor-mation on child development toprovide an easy to read andthoughtful guide to raising children.”For more information, or to order acopy online, visit on the web athttp://www.DrMarkMckee.comDealer inquiries and wholesale or-ders are invited.
 
PUBLISHER’S PROFILE 
$30.00DiscountCoupon
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PUBLISHERSPREVIEWAD
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Book DealersW orl d 
Just enclosethisCouponwith theListingFor mon Page 7and r each10,000Mail Order  AndInternetBuyer s!
Deadline: July10, 2012
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