Humira Pitch

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205

Uploaded:

06/08/2009

Category:

Research

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Attribution Non-commercial

In an attempt to change the way pharma advertising speaks to potential patients this concept "balance" concentrated on restoring your bal... (More) In an attempt to change the way pharma advertising speaks to potential patients this concept "balance" concentrated on restoring your balance by using Humira's 21st century biologic technology to manage your pain.
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Rheumatoid Arthritis disrupts the balance of your life because your mind and body can no
longer work as one. Humira is 21st-century technology that works the way the body works.
It controls the progression of RA and brings the mind and body back into balance. (Less)