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riting, self-publishing, print-on-demand, internet sal
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Blogs: Ten Top Tips for Blogging Successfully As AnAuthor
You can write a blog enthusiastically for a few weeks and thenyou start to wonder why you are spending the time and effort onit. Effective blogging means having traffic, comments, and peopleresponding to your writing. It may mean more book sales if that isyour target.Whatever your blogging goals, here are some tips to make yourblogging effective:1.
Write good content.
Blogging is not a constant sales pitch. If you have goodcontent, people will click to learn more about you and that is where you can includeyour book.2.
Link freely to others and share traffic.
Blogging is all about surfing betweensites and offering useful information. Credit other blogs and sites with links andcomments. This may also provide more traffic for you. Use trackbacks so they knowyou have linked to them.3.
Love your Blog.
Your topic needs to be one you can sustain and somethingyou are interested in so it is not a chore to post. Maybe you only have a plan to blogfor 6 months around your book launch
 –
if so, make it a top 6 months by postingdaily. If it is a longer term project, then posting every few days is fine.4.
Blog regularly
so the search engines visit you often. Every post you make is anew page, so after a year you will have over 300 pages on the web with your nameon it.5.
Be succinct.
 
Don’t write really long blog posts. Consider breaking them into
two or more parts to keep them easy to read. Break up the text with sub-headingsand include pictures if you can as people scan your post looking for the salientinformation.6.
Use keywords in your text
so the search engines index your blog properly.For Wordpress blogs, use the SEO plugin that allows you to target keywords.7.
Blog your niche.
People will come back if you blog on a topic they areinterested in. Blog in your genre or about your book specifically. If necessary, have
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