Issue 6 | JUNE 2009
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Missy Ward, Shawn Collins
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Missy Ward, Shawn Collins
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Contributing Writers: Jay Berkowitz, DeborahCarney, Shawn Collins, Brent Csutoras, IanFernando, Ad Hustler, Karen Jackie, Zac Johnson,Jim Kukral, Michel Leconte, Dan Leman, BrianLittleton, Murray Newlands, Geno Prussakov, DanaRockel, Amy Rodriguez, Mark Schumann, StaceySicard, Missy Ward, Andrew Wee, Chantelle White
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Amy RodriguezAliate Summit** Please Note - New Address**1253 Springeld Avenue, Suite 327New Providence, NJ 07974-1935tel (908) 364-2767ax (908) 364-4627Articles in FeedFront Magazine are the opinionso the author and may not necessarily reect theviews o the magazine, or its owners. FeedFrontMagazine always welcomes opinions o anopposite nature.For more inormation, visit:www.FeedFront.comInterested in advertising? Please visithttp://eedront.com/advertising/or email us at: contact@eedront.com©2009 Aliate Summit, Inc. and IndividualAuthors.
This issue marks FeedFront Magazine’s oneyear anniversary. While that may not seemnoteworthy by many standards, in thesetimes with nearly 50% o small businessesailing within the rst year, we are humbledand encouraged by the cooperative eorto everyone involved in this magazine’ssuccess.You see, or many years aliate marketershave been stereotyped as “lone wolves”.We’ve had a reputation or industriouslyworking rom our homes, with little tono social interaction, coveting our mostsecretive ways o making money online.Seldom could we be bothered with outsideinuences that would muddy-up our day.But, with the convergence o social mediaand aliate marketing, and aced withindustry-related challenges such as theAdvertising Tax and unethical practices;aliate marketers have embarked on a newage o collaboration – one that is lled withpositive steps towards growing and urtherlegitimizing our industry. Through the elbow grease o aliatemarketers around the country, the threat o harmul legislature that would negativelyaect aliates and merchants located inVirginia, Maryland and Caliornia, has beenquashed. And, while the war is ar romover, great inroads have been laid to ensureour voices are heard by the legislatorsresponsible or these bills.Formalized associations, Aliate Voice andPerormance Marketing Association haveorganized, comprised o aliate marketers,ocusing on taking control over aliatemarketing’s destiny rather than lettingdestiny continue to control us.Combined eorts o aliate marketers havecreated new and protable companies,raised substantial unds or charitableorganizations and increased awareness o our growing industry through their bloggingand speaking eorts.Lastly, were it not or dozens o marketingexperts who so graciously provide thevaluable content or FeedFront, themagazine would not exist.By engaging in collaboration, aliatemarketers have identied strategies ordealing with the problems we ace, andhave taken charge o shaping o our ownproessional utures – which look brighterthan ever. Tired o ying solo, yet?
“Alone we can do so little; together we can doso much.”
– Helen Keller”
Missy Ward & Shawn CollinsFeedFront Co-Editors-in-Chie
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I wish someone would have told me all thisstu when I rst started in the Web businessworld over 10-years ago. Knowing theseinsights would have saved me thousandsand thousands o dollars and years o wasted work, tears and stress. These ve tips are or you; the Web businessbuilder just starting out who wants to makea ew (or more) bucks; or the experiencedWeb guru who has built a strong reputationonline yet doesn’t know how to makemoney with it.
1 – ls h e
Is your ego getting in the way o youmaking money online? It probably is. Ask yoursel these questions.1. Is the thought o producing a one-page sales letter enough to make youthrow up?2. Do you believe that in order to berespected you cannot sell?You may imagine yoursel as someone who’s“above”being a marketer. The truth is thatwhile you may think being sel-promotionalis spammy and annoying, many peoplewho trust you already are VERY interestedin what you have to say and what kind o things you have to oer.
2 – D’ Smp h Bss
When you’re starting out, it’s easy to gocheap on the basics. But i you’re seriousabout wanting to make money online, thesooner you invest a little bit o money intoyour eorts, the better.I’m talking about things like Web hosting,Web design, domain names and third-party solutions like Aweber or email orMembergate or membership sites. Theseare the types o mission-critical items thatevery Web business person must have asolid solution or.
3 – D’ W ty & g ou hcub
My avorite quote rom a amous personis this one rom Wayne Gretzky.
“You miss100% o the shots you don’t take.”
Here’s what I know now. O the shots I didtake, not all o them panned out. In act,more have ailed than not, but the rest o them scored small to BIG or me, allowingme to be in a position today o owning myown Web business and working or mysel. Take your shot, or stay in the cubicle.
4 – th tm W Hd s nw… h rs Yu l
There are riches to be made being asuccessul Web entrepreneur. But you haveto want it and you have to give up someo the luxuries in your lie or the moment.Sure, it’s a hard act to ace, but the realityis that every single successul person youknow got where they are rom sacrices andhard work, not rom video games and lotso TV.
5 – Sv Pp’s Pbms = MMy
I you solve people’s problems, you canmake money. Look around at the successulbusinesses around you. Each one solves aspecic problem or a targeted niche. I youcan ocus only on that, you will win.
You can nd out more about Jim Kukral by visiting TheWebCoach.biz.
FEEDFRONT MAGAZINE |
JUne 2009
| 3
tHingS i WiSH i kneW
10 YearS ago
By Jim Kukral
Jim Kukral at Aliate Summit West 2009Shawn Collins and Missy Ward
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