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DUKE’S ECONOMICOUTLOOK
A website is created asa central source for theDuke community tostay informed aboutthe university enduringthe global recession.
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SUSTAINABLE DUKE
Healthy treemanagement helpsDuke earn the recentdesignation of TreeCampus USA fromthe Arbor DayFoundation.
This paper consists of 30% recycledpost-consumer fiber. Please recycle after reading.2008 Gold Medal, Internal Periodical Staff Writing2007 Bronze Medal, Print Internal Audience Tabloids/Newsletters
CULTURE OFTEAMWORK
Coach Mike Krzyzewskisays “Duke is greatbecause of its people”during a recentPrimetime employeeforum.
D
ennis Kennedy Jr., a Facilities plumber,couldn’t see more than a few inches infront of his face after the power wentout. He was in the basement of the LevineScience Research Center, and his friend andco-worker, Ray Cofer, was working nearby ina mechanical room.Kennedy and another Facilities employeetried to locate Cofer, but the heat and darknessmade the task impossible. They later learnedCofer had died when a steam pipe ruptured. After the May accident, Kennedy wasovercome with guilt and began havingnightmares. If it wasn’t for Duke Personal Assistance Service, also known as PAS, he’s notsure where he’d be today. PAS helped Kennedy and his family cope with the after-effects of thetraumatic experience.“Talking to people will put your mind atease and help you,” said Kennedy, 39, who ismarried with children and has worked at Dukenine years. “I’ve got to work in that buildingalmost every day. If it wasn’t for PAS, it wouldbe a lot harder for me to work or go down tothe end of that hallway where it happened anddo a job.”Kennedy and the other employees featured inthis article are like most PAS clients: silent successstories. However, they volunteered to tell theirstories because they believe their experiences willraise awareness about the free counseling benefitavailable to Duke University & Health Systemfaculty, staff and family members.PAS provides confidential voluntary assessments, short-term counseling and referralsfor a range of personal, family and work problems. Consultation is also available tomanagers and departments, and PAS respondsto critical incidents, as it did last May afterthe steam pipe accident.Like Kennedy, most Duke employees who received assistance last year reportedimprovements in coping ability, productivity and work performance, said Andy Silberman, PASdirector. Last year, 1,088 individuals soughtassistance through PAS, more than any year sincethe benefit began in 1984. Since then, nearly 18,300 clients have walked through its doors.“PAS exists to help people,” Silberman said.“Sometimes people don’t realize what they’retrying to sort through in terms of thoughts andfeelings as they’re talking because they’re jumbledtogether. A counselor might be able to providesome feedback that helps them identify aconcern. It’s not that counselors have theanswers. It’s really that counselors help theindividual find the answers that work for them.”
Finding Answers
Several years ago, when Delores McNair wasexperiencing marriage difficulties, her co-workerscould sense she wasn’t happy. She didn’t laugh asmuch and lost nearly 20 pounds.“Are you okay?” co-workers asked at the time.McNair, who works in the ClinicalTransplant Immunology Laboratory, reached outfor help. She logged onto the Internet. “I just went out on the Duke HR website one day looking for help, not knowing PAS was going tobe the answer,” she said. “Two clicks, and boom;there it was – Personal Assistance Service.”Finding answers starts with a one-on-oneassessment with a PAS licensed counselor, whoadheres to professional standards and ethics. Appointments are confidential, as part of strictlegal regulations regarding privacy of healthinformation.Up to six, one-hour counseling sessions areavailable at no charge for a particular issue orproblem.“We don’t want people to get confused andthink, ‘Oh, I can only go to six sessions a year orsix sessions over a lifetime,’ ” said Silberman, thePAS director. “We recognize that everybody hasproblems in life at some point, and they’re notalways spaced out in a neat, orderly fashion likeonce a year. “Things happen – it’s like thebumper sticker says.”McNair, who has worked at Duke since1989, used PAS for support through a divorceand the loss of her grandmother over the spanof a decade. Through PAS, she learned about a
NEWS YOU CAN USE :: Volume 4, Issue 2 :: March 2009
The Door’s Always Open
DUKE PERSONAL ASSISTANCE SERVICE PROVIDES COUNSELING FOR EMPLOYEES AT NO CHARGE
Terry Nicotra, a Duke Personal Assistance Service (PAS) counselor, enters PAS offices in Erwin Square Tower in Durham. PAS has seen nearly 18,300 clients since the service started in 1984.
>> See
THE DOOR’S ALWAYS OPEN
,
PAGE 5
Talkingto peoplewill put your mind atease and help you.If it wasn’t for PAS,it would be a lotharder for me …”
— Dennis Kennedy Jr.PlumberFacilities Management Department
 
B
efore an audience of several hundred faculty and staff,Mike Krzyzewski boiled down his coachingphilosophy to one mantra: Whether playing for Duke, or for the USA Basketballteam, “You play for the [team] letters on the front of the jersey,” he said, brushing his hand proudly across his chest,“not the name on the back.“You don’t just get 12 people together and call it ateam,” he said, “just like a school is not a school justbecause you have people occupying jobs. How do you getpeople to work together?”The answer, he told employees during the Primetimeforum in January, is taking time to develop the culture of teamwork.Krzyzewski recalled his first meeting with the USA national team, long before he coached them in the Olympicgold-medal game last year. “[The meeting] was not aboutoffense or defense,” he said. “It was about the standards we were going to live by.”Later, Krzyzewski cultivated the standard of service by introducing the national team to veterans such as Scotty Smiley, an MBA student at the Fuqua School of Business.Smiley was blinded in Iraq while trying to protect hissquadron from a car bomber. “I wanted the guys tounderstand what selfless service was about,” Krzyzewskisaid. “Not only had these guys served, they wanted to serveagain. After the veterans spoke, the team – Wade, LeBronand all – were crying. I thought, ‘we have a chance. Theseguys have a heart.’ ”CoachK’s style atDuke is notmuchdifferent.“Beyond thebasketballcourt, we talk to our guys a lot about character, about being humbleand using the platform they have to help others,” he said.In answer to questions from the Primetime audienceabout developing teams, he stressed the importance of being honest with each other, and developingcommunication skills and trust “so that the first time youtalk [tough] isn’t the first time you talk.”Krzyzewski, who has coached more than 950 basketballgames at Duke, reminded the audience that the Duke namegarners respect in the world, even outside of basketball, andthat the Duke name elevates all of us.“We are lucky to be part of something bigger than us,”he said. “But always remember that Duke is great becauseof its people. Anything any one of us does is important. An idea you have has the chance of being the idea thatmakes Duke better. That’s why we should always act as ateam to make good things happen.”
— By Marsha GreenWriter, Office of Communication Services
News
briefs
Kyle Cavanaugh joins DukeHuman Resources
Kyle Cavanaugh, a nationally recognizedhuman resources expert who has overseenhuman resource programs for severalleading private and public universities,is the new vice president for humanresources at Duke. Cavanaugh, who wasselected after a national search, overseesstaffing and labor relations, benefitsand workers compensation, talentmanagement, compensation, health and safety, and humanresources information for a workforce of more than 30,000employees. He succeeded Clint Davidson, who led Duke’s humanresource programs for 12 years.Cavanaugh comes to Duke from the University of Florida,where he started in 2005 as vice president for human resourcesand, in 2007, was promoted to senior vice president foradministration, overseeing a range of business, financial andoperational activities.“I am excited to join the leadership team at Duke and to servethe outstanding faculty and staff in support of the institution’smission,” Cavanaugh said. “The human resource function plays acritical role in enabling everyone across the campus to achieve thatmission, and I am looking forward to building upon an outstandingfoundation.”
Nominations due for Algernon Sydney Sullivan Award
This spring, Duke will award a graduating senior and member of theDuke University & Health System faculty, staff or graduate studentbody with the Algernon Sydney Sullivan award. The award recognizesqualities such as excellence of service, character and spirituality. TheNew York Southern Society established the honor in 1925 foruniversities in the South in memory of Sullivan, a prominent lawyer,businessman and philanthropist in the 19th century. Nominations aredue by March 9. The graduating senior award will be announced inApril; the faculty, staff or graduate student award in May. Visit
provost.duke.edu/Sullivan.htm
for forms and information.
Submit 2008 health and dependent care receipts
Faculty and staff who enrolled in 2008 health or dependent carereimbursement accounts must submit receipts for services providedfrom January 1 through December 31, 2008 to WageWorks by April 15for reimbursement. Claim forms and supporting documentation mustbe post marked or faxed to WageWorks by April 15. Claims for 2008submitted after this date will not be reimbursed. Claim forms areavailable online at
hr.duke.edu/forms
, or at the Human Resourcesoffice, 705 Broad St.
DukeReach helps faculty,staff assist distressedstudents
Duke students, like studentseverywhere, feel pressure to succeed in their work andtheir lives, and that pressure can take a toll. Outside of the classroomand beyond Duke, the current economic climate is straining jobsearches and long-term visions. As a result of these added burdens,students can become overwhelmed.Faculty and staff are uniquely placed to recognize a student indistress, and with DukeReach, help is just a web browser away. Thisweb-based information resource was developed to provide aconfidential outlet for faculty and staff who recognize students indistress, but aren’t sure what to do or whom to contact.The site, launched last year, includes resources and a list ofwarning signs that may indicate a student is in distress, such asmissing class, change in eating habits, irritability or loss of motivation.DukeReach is helping bridge the academic and administrativedepartments with services provided under the Office of StudentAffairs and elsewhere at Duke.Assistant Dean of Students Christine Pesetski, who developedthe program, encourages faculty and staff to visit the DukeReachwebsite and use it as a resource. “We can only help a student if weknow there’s a problem,” she said. “Even if you’re not sure, give us acall and we’ll figure it out together.”Visit
dukereach.studentaffairs.duke.edu
for more information,or call (919) 668-3853. For a DukeReach Quick Reference Card, write
christine.pesetski@duke.edu
.
 Letters to the Editor must include name and contact information. E-mail letters to working@duke.edu or mail them to Working@Duke Editor,Box 90496, Durham, NC 27708. Fax letters to (919) 681-7926. Please keep length to no more than 200 words.
 
Editor’sNote
The letters on thefront of the jersey
Krzyzewski’s newest book,“The Gold Standard: Buildinga World-Class Team,” will beavailable in storesMarch 18, 2009.
Other Coach K books:
“Beyond Basketball: Coach K’sKeywords for Success” (2006)“Coach K’s Little Blue Book:Lessons from CollegeBasketball’s Best Coach” (2004)“Leading with the Heart: CoachK’s Successful Strategies forBasketball, Business, and Life”(2001)
Lessons fromCoach K
 
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Women’s basketball head coach Joanne P. McCallie andmen’s coach Mike Krzyzewski share a laugh before thePrimetime employee forum in January. McCallieintroduced Coach K.
Watch “Primetime with Coach K” at
youtube.com/WorkingAtDuke
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want to thank Dennis KennedyJr.,Delores McNair and Yvette West fortalking.They’re the Duke employees whovolunteered to tell their stories aboutusing Duke Personal AssistanceService, also known as PAS. You canlearn more about them and PAS inthis month’s cover story.As you may know, PAS is the freeand confidential counseling benefitavailable to all Duke University &Health System faculty, staff and familymembers. If you’re struggling withmarital, family and relationship issuesor suffer from depression and anxietyor have work concerns, PAS can help.“It’s a free resource, and even ifyou don’t think you need it, you mightbe surprised,” said Kennedy, aFacilities Management Departmentplumber, whose friend and co-worker,Ray Cofer, died in a steam pipeaccident last year. “If you’re havingtrouble paying the bills or stressingabout work, it’s free. What do youhave to lose?”Nothing.You may fall into a category withmost clients who report improvementsin coping, productivity and resolvingproblems after using PAS. And ifyou’re concerned about privacy, PASadheres to professional standards andethics. Appointments are confidential,as part of strict legal regulationsregarding the privacy of healthinformation.“It was nice to go somewhere andnot feel like you were going to beanalyzed,” said McNair, who works inthe Clinical Transplant ImmunologyLaboratory. “I never doubted for aminute that everything I said wasconfidential.”
LEANORA MINAI
 Leanora.Minai@duke.edu
 
SIGN UP FOR MOBILE FARMERS MARKET, MAKE HEALTHY EATING EASY
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J
oyce Newton’s office is a stone’sthrow from the summer DukeFarmers Market. But as a staff specialist with the Pediatric Neonatology Department, she doesn’t always have timefor market shopping.That’s why she’s a fan of the DukeMobile Farmers Market. She signs up forboth the summer and winter mobilemarket to get fresh, local vegetables nearly all year round.“It is so convenient,” she said. “I justdrive to Duke Gardens after work onTuesdays, and a box of veggies is waiting.I really miss the few weeks betweengrowing seasons.” With the mobile market, faculty andstaff pre-pay for produce and pick uptheir share of the harvest once a week.This year, seven local farmers/vendors willprovide fruit, vegetables and flowers, withdeliveries starting April 7 at DukeGardens (with one farmer delivering toDurham Regional Hospital). Theproduce, price, size of share and numberof delivery weeks vary among farmers.“My husband and I are local potters,so we recognize the importance of supporting community businesses,”Newton said. “And the farmers introduceus to vegetables we might otherwise neversee – like purple cauliflower from Vollmerfarms. That was different!”
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nne Matunda, a computerprogrammer for the Departmentof Psychiatry, is new to Duke,and facing decisions about where toinvest the money she is saving forretirement. “This is the first job I’vehad that offers me a 403(b), and I donot like to take high risks,” she said.That was why she attended a freeseminar on investment strategy offered by the Duke Credit Union.The advice she heard from presenterEarl Jewkes, an advisor for Fidelity Investments, is the same advice he hasgiven to investors over the past fewyears: diversify.“Sure, the market feels differentright now,” Jewkes said. “But thatdoesn’t change basic investmentstrategy. Diversification is wise ingood times and in bad.” Jewkes said diversifying is notabout the businesses you invest in, butthe types of assets you choose. Hediscussed three basic types:
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Cash or money market accounts(they offer little or no interest)
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Bonds (they have a set return rate)
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Stocks (where you participate inthe profit or loss of a business)“If I keep all my money in cash, itis safe, but it will be worth less in thefuture because of inflation,” he said.“The reason people ride the rollercoasterof the stock market is because it offersthe chance to offset inflation.”Duke offers two 403(b)retirement programs through whichfaculty and staff can invest in themarket: the Duke Savings forRetirement Plan for biweekly paidemployees, and the Duke Faculty andStaff Retirement Plan for monthly paid employees. (To learn more, visit
hr.duke.edu/benefits/retirement 
.) Jewkes encouraged Credit Unionseminar participants to choose an assetmix based on two factors: age andpersonal comfort level. “Over the longterm, the stock market has alwaysoutperformed inflation, but – as wehave seen – stocks areriskier in the shortterm,” he said. “Thecloser you are toretirement, the moreyou want to invest inthe safety of bondsand cash. Howeveryou balance yourinvestments, though,the most importantfactor is how comfortable you are withthe risk level. If you aren’t comfortable,the decision isn’t right.”Matunda was glad to learn thatmost investment companies offerretirement funds that simplify diversification by automatically shiftingasset mix away from stocks and towardbonds as investors approach retirement. And she’s happy that the Credit Unionmade it simple for her to learn moreabout investing. “I think everyoneshould take advantage of free advice likethis while learning the best way to savefor the future,” she said. “Especially inthese unstable financial times.”
— By Marsha A. GreenWriter, Office of Communication Services
Grab and go at the Gardens
Meals to go atmobile market
Rosie’s Plate offers freshentrees, side dishes, salads,soups, snacks and dessertsfor take-out.Each week, employees can orderfood from Rosie’s Plate up toone day in advance of Duke’sMobile Market. View the menuand order online atRosiesPlate.com or call(919) 833-0505.
Upcoming Credit Union Seminars
College Financing
March 10, 12:30 p.m.
Searle Center
Fighting Back AgainstIdentity Theft
March 16, 6 p.m.
Duke Credit Union,2200 W. Main St.
Planning for Retirement:The Basics
March 18, 12:30 p.m.
Durham Regional Hospital
Choosing an investmentstrategy for retirement
Learn more and enroll in the mobile farmers market at
hr.duke.edu/mobilemarket
or contact Jason Horay at (919) 681-0504 or Jason.Horay@duke.eduThe full list of Credit Union seminars is at
dukefcu.org
. To register for a seminar select “seminar sign-up”under Quick Links, send e-mail to
scottie.dowdy@duke.edu
or call (919) 660-9745.
More than 300 employees participated in the 2008 mobile market,organized by LIVE FOR LIFE, Duke’s employee wellness program.Farmers accept customers on a first-come basis until they reach capacity.Based on employee feedback, LIVE FOR LIFE made the followingenhancements this year:
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Most farmers offer payment plans to reduce the up-front cash layout.
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Britt Farms will begin pickup at 3 p.m. to make it more convenient foremployees who work an early shift. Other farmers will offer pickupfrom 4 p.m. to 6 p.m.
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Rosie’s Plate, a restaurant specializing in gluten-free, shellfish-free andpeanut-free food, will offer fresh, local, organic meals-to-go.
— By Marsha A. GreenWriter, Office of Communication Services
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