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June 16, 2009
brandsential
Page 1
Facebook – All grown up but still growing
 
June 16, 2009
brandsential
Page 2
Who is Jeffrey Veffer?
•Active member of the Internet community for over 15 years with deepexperience in Interactive content and video•Part of start-up team for Discovery Channel’s website exn.net•Set up streaming media business for Excite@Home Canada•Founding member of Innovation and Strategy team at Bell Canada•Background in Architecture and Design (yes really!)Company -http://brandsential.comFacebook -http://facebook.com/JeffreyVefferLinkedIn -http://linkedin.com/in/jeffreyveffer  Twitter -http://twitter.com/jeffreyvefferBlog –http://jeffreyveffer.com;http://combinedoptimism.org(and others!)
 
June 16, 2009
brandsential
Page 3
A few hints for creating successful engagement (in anymedium)
•Create valuable content foryour users•Fish where the fish are• Join the conversation by givingothers a voice•Update regularly
Photo credit – Loosends http://www.flickr.com/photos/lunaspin/3206373800/sizes/m/
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