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“PRINTING THE NYT COSTSTWICE AS MUCH AS SENDING EVERYSUBSCRIBER A FREE KINDLE […] WHATWE’RE TRYING TO SAY IS THAT AS ATECHNOLOGY FOR DELIVERING THE NEWS,NEWSPRINT ISN’T JUST EXPENSIVEAND INEFFICIENT; IT’S LAUGHABLY SO.”NICHOLAS CARLSON, 01.30.09
A FUTURE FOR PUBLISHING
PATRICK SCAGLIAVICE PRESIDENT & CHIEF TECHNOLOGY OFFICERIMAGING AND PRINTING GROUP
 
“THE FORCES OF A NEW CENTURY ARE SHAPING ANEW KIND OF LITERATURE.IT’S FAST, CHEAP ANDOUT OF CONTROL.“THE PUBLISHING INDUSTRY IS IN DISTRESS. PUBLISHING HOUSES--AMONG THEM SIMON &SCHUSTER, MACMILLAN, HARPERCOLLINS, DOUBLEDAYAND HOUGHTON MIFFLIN HARCOURT--ARE LAYINGOFF STAFF LEFT AND RIGHT. RANDOM HOUSE ISIN THE MIDST OF A DRASTIC REORGANIZATION […]PUBLISHERS WEEKLY (PW) PREDICTS THAT 2009WILL BE‘THE WORST YEAR FOR PUBLISHINGIN DECADES.’“[BUT] ACCORDING TO A NATIONAL ENDOWMENTFOR THE ARTS STUDY RELEASED ON JANUARY 12,LITERARY READING BY ADULTSHAS ACTUALLYINCREASED 3.5%SINCE 2002, THE FIRST SUCHINCREASE IN 26 YEARS.”LEV GROSSMAN, TIME MAGAZINE, 02.02.09
 
VSWHY DOES IT MATTER? THE DOMINANT FORMFACTOR SHAPES CONTENT DISTRIBUTIONOFTEN FRAMED ASDISPLAY VS. PAPERBUTIT MAY NOT BE THAT SIMPLEE-READERSHAVE GROWN SLOWLY SINCE 2006,WHILESMALL DISPLAYSFROM SMARTPHONES (ANDNETBOOKS) DOMINATE AND DWARF ANY OTHER DISPLAYFORMAT, INCLUDING E-READERS.
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