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LOGO
Arab AcademyFor Science and TechnologyGraduate School of Business
DBA Program
 
Acer, Inc: Taiwan’s Rampaging Dragon
-Case Analysis -
www.acer.global.com
Mohamed El AnwarAbir
:
Presented by 
 
www.acer.global.com
ContentsContents
Acer, Inc History and BackgroundAcer, Inc History and Background
1
Competitive EnvironmentCompetitive Environment
23
Case QuestionsCase Questions
Acer, Inc Internal EnvironmentAcer, Inc Internal Environment--SWOTSWOT
4
RecommendationsRecommendations
5
٢
18 June 2009
Acer’s Current SituationAcer’s Current Situation
6
 
www.acer.global.com
PhasePhase 11PhasePhase 22
19761976 –19861986 19871987 –19951995
Background & HistoryBackground & History
Building TheBuilding TheFoundationFoundationEstablish aEstablish aleading brandleading brandand go globaland go global
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18 June 2009
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