Tell me a lile bit about your background andwhat drew you to the realm of fashion.
As a self-taught designer my passion for design cameat a very early stage of my life. I guess seeing my grand-ma knit and sew at home inspired me to design my ownclothes from when I was very young. Later on, I decided
to connue with my passion by moving over to what is
considered the city of fashion in Spain: Barcelona. It wasthere where I had acquired my professional and aca-
demic experience in one of the best Fashion Schools of
the country (Llotja). In the year 2003, I opened a fash-ion agency and a showroom in my hometown Seville.However, 2006 was the decisive year since it is when I
opened my rst bouque in the very centre of Madrid.The next big move was China in 2008, where the brandhas been growing ever since.
RMB: 3499 - Dress
What brought you to Shanghai? What do yound dierent about the fashion culture here?
I arrived to China in 2008. At that me I was strugglingto nd the quality I wanted for my clothes at a compe
ve price in Europe, my producon was not massive atall so I decided to try to nd suppliers here in China.My English was limited and as you can imagine I didn’tspeak a word in Chinese so it was very challenging, Iused to travel North and South on my own to nd thesuppliers that would t my requirements and I did!The Chinese denitely have a dierent sense of style,but I believe they are embracing our Western styles
more and more. A good example of this is the good re-
cepon that Anjara Garcia has had from the very begin
From where do you nd inspiraon for your de
signs? What is your creave process?
A: I nd my inspiraon in my travels and vintage mar
kets. Any me I go to New York vintage markets are a
necessary must on my checklist. It is from there and na-
ture where my imaginaon ies and I am able to let mymind get ideas for the forthcoming collecon.
Which era has inuenced you most in terms of your work as a designer?
A: I have always been fascinated by CHANEL and therevoluon it caused both in the Fashion industry and
Your collecons are directed towards womenwho live life to the fullest and do not wish tocompromise comfort for the sake of style. Whatpiece from your SS12 collecon should everywoman have in her wardrobe?
A: I love basic tops and dresses which can be nice com
plemented with waistcoats like the handmade beadedone in my SS2012 Collecon. Both the laer and thebasic line of this collecon have been an uer success
Do you have a signature piece of your own?
A: The handmade beaded waistcoat
Which cies most interest you in terms of fash
ion? Where to next?
A: New York, London, Shanghai. Next stop: South Amer