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Innovative Internet Technology Successfully Ends Second Crowdfunding Campaign

Innovative Internet Technology Successfully Ends Second Crowdfunding Campaign

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Published by: Crowdsourcing.org on Sep 05, 2013
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9/5/13Innovative internet technology successfully ends second crowdfunding campaign - Symbid (press release)symbid.pressdoc.com/58183-innovative-internet-technology-successfully-ends-second-crowdfunding-campaign1/3
Innovative internet technology successfully ends secondcrowdfunding campaign
Rotterdam, Netherlands | Published on: September 5, 2013
Rotterdam (NL), 27-08-2013: Holland Haptics, a startup from the Dutch city Delftwhich defines itself as 'the social touch company', successfully ended their second crowdfunding campaign. Their wireless and mobile accessory thatallows people to hold hands via internet, managed to gather another €20.000via the crowd on investment platform Symbid.
The second campaign was geared towards funding for further development of theproduct, in contrary to the first campaign, which focused on the first developmentphase.One of the main diff erences was the ability to purchase the product during the second campaign. This way, Holland Haptics created a pool of ambassadors who couldsimultaneously function as investor or purchaser, and as a test panel. The productconsists of a “touch pad” which can be pressed. This pressure will be digitized and willbe sent to the user on the other side of the internet connection, who will experience theopposite sensation. When the first user presses their fingers in the touch pad, the firstuser's fingers will pop up from the surface of the second touch pad. The second campaign was ended with an investment of over €13.000. That means thatalmost 70% of the goal capital was invested by one person. These larger investmentsare significant for Symbid's most recent campaigns, during which more and larger investments were made. Holland Haptics offered investors from their first campaign theunique opportunity to be the first to invest during the second round, whichstrengthened the relationship between the shareholders and Holland Haptics.This had a positive effect on Holland Haptics. Thanks to the second crowdfundingcampaign, several influential people have joined the company, strengthening HollandHapitcs' market position and strongly increasing the 'success rate' of the handset. Thesecond campaign also contributed to the financial stability of the start up, thedevelopment of the product, the network of the company and the publicity surroundingthe company.Frederic Petrignani, CEO of Holland Haptics: “It was only natural for Holland Haptics todo a second round via Symbid. We wanted to use the pledging possibilities (pre-salesmodel, red.) Symbid offers, because it offered an easy way to sell the product to our investors from the first round. This way, we could gather information about the product,its usability and how it was received by the market. It also gave investors who missedout during the first round the opportunity to join us during the second round.”Korstiaan Zandvliet, co-founder and CEO of Symbid, adds: “Symbid continues itsdevelopment towards a fully developed ecosystem where investors and entrepreneursco-create the startup company. This explains why both investors and entrepreneurskeep returning to Symbid: we offer much more than just money.”The global crowdfunding market is expected to grow with 81% towards the end of this  All press releases
Maliesingel 293581 BJUtrechtthe Netherlands Main website
FOLLOW USPR CONTACT(S)Korstiaan Zandvliet
CEO, Symbid B.V.+31 6 242 337 73korstiaan.zandvliet@symbiSocial media pitch
9/5/13Innovative internet technology successfully ends second crowdfunding campaign - Symbid (press release)symbid.pressdoc.com/58183-innovative-internet-technology-successfully-ends-second-crowdfunding-campaign2/3
year, providing approximately €4 billion in funding. Within the crowdfunding industry,equity-crowdfunding is experiencing the highest growth rate. This can be explained bythe large SME's funding need: over €12.6 billion in The Netherlands alone. Small andmedium enterprises, like Holland Haptics, are actively on the look-out for alternativesources of capital if they can't obtain the capital via traditional sources.
 About Symbid 
is a unique, online
financing platform that helps private investors, SME-entrepreneurs and startups come together in a safe and secure online
ecosystem.Entrepreneurs can pitch their business ideas to investors, and investors get the chanceto invest in profitable and game-changing ideas. In doing so, Symbid 
brings together all relevant parties that are necessary for successful funding. Symbid 
is globally seenas a leader in online
equity financing. For more information, please check:www.symbid.com
For all other questions related to this press release, you can contact Mark Beers ( mark.beers@sharpefinancial.com
Relevant links
Holland Haptics
Holland Haptics iCarezz on Symbid
It gave investors who missed out during the first round the opportunity to join usduring the second round.
 — Frederic Petrignani
This explains why both investors and entrepreneurs keep returning to Symbid: weoffer much more than just money.
 — Korstiaan Zandvliet

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