Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Save to My Library
Look up keyword
Like this
2Activity
0 of .
Results for:
No results containing your search query
P. 1
CONSUMER BEHAVIOR TOWARDS SALES PROMOTION ON COLGATE TOOTHPASTE

CONSUMER BEHAVIOR TOWARDS SALES PROMOTION ON COLGATE TOOTHPASTE

Ratings: (0)|Views: 308 |Likes:
Published by chandrakutti
IT IS A STUDY OF MARKET TOWARDS THE CONSUMER BEHAVIOR TOWARDS SALES PROMOTION ON COLGATE TOOTHPASTE...
IT IS A STUDY OF MARKET TOWARDS THE CONSUMER BEHAVIOR TOWARDS SALES PROMOTION ON COLGATE TOOTHPASTE...

More info:

Published by: chandrakutti on Sep 10, 2013
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as DOCX, PDF, TXT or read online from Scribd
See more
See less

12/01/2013

pdf

text

original

 
1
CONTENTSCHAPTER No.TITLE PAGE.NO
1. INTRODUCTION 1-252. REVIEW OF LITERATURE 26-423. RESEARCH METHODOLOGY 43-464. DATA ANALYSIS &INTERPRETATION47-785. FINDINGS, SUGGESTIONS&CONCLUSION79-82BIBLIOGRAPHYANNEXURE
 
2
LIST OF TABLESPERCENTAGE ANALYSISTABLENO.TITLEPAGENO.4.1.ESTIMATING GENDER STATEMENT OFRESPONDENTS
47
4.2ESTIMATING AGE GROUP OF THERESPONDENT
49
4.3ESTIMATING MARITAL STATUS OF THERESPONDENTS
51
4.4ESTIMATING EDUCATIONALBACKGROUND OF THE RESPONDENTS
53
4.5ESTIMATING MONTHLY STATEMENT OFTHE RESPONDENTS
55
4.6ESTIMATING THE MONEY SPENT TO THEPRODUCT BY THE RESPONDENTS
57
4.7ESTIMATING THE PREVIOUS USAGESMADE BY THE RESPONDENTS
59
4.8ESTIMATING HOW LONG THERESPONDENT IS USING THE PRODUCT
61
4.9ESTIMATING THE BRAND OF COLGATETOOTHPASTE USED BY THE RESPONDENTS
63
 
3
4.10ESTIMATING THE IMPORTANCE OFPURCHASE OF THIS PRODUCT BY THERESPONDENTS
65
4.11ESTIMATING OF THE PURCHASINGINFLUENCES OF THE COLGATETOOTHPASTE BY THE RESPONDENT674.12ESTIMATING THE SUITABLE PRODUCTPROMOTING FOR PROMOTIONALACTIVITIES694.13ESTIMATING THE OFFERS MADE BYANOTHER BRAND OF TOOTHPASTEPURCHASED BY THE RESPONDENTS714.14ESTIMATING THE IMPACT CREATED BY THESALES PROMOTINAL PRODUCTS BY THERESPONDENTS734.15ESTIMATING THE LEVEL OF SATISFACTIONOF BY THE RESPONDENTS754.16ESTIMATING THE SALES PROMOTIONALACTIVITIES WHICH MAKES THERESPONDENTS TO BUY THE PARTICULAR PRODUCT77

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->