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Betsey Merkel Technology-Based Community and Economic Developer

Betsey Merkel Technology-Based Community and Economic Developer



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Published by Betsey Merkel

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Categories:Types, Research
Published by: Betsey Merkel on Sep 10, 2013
Copyright:Attribution Non-commercial


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Betsey Merkel Ph: 216-246-2447 Email: BetseyMerkel@gmail.comWeb: http://www.betseymerkel.com/1
Betsey O’Hagan Merkel
 Email:betseymerkel@gmail.com Website:http://www.betseymerkel.com/ 
Technology-based Community and Economic Developer 
Passionate about using new technologies to build communities.
Coach, mentor and trainer 
Engineer, collaborative technologies for connected neighborhoods and regions
Publisher, social media, social networking, campaigns and research
 Author, Open Source Economic Development
Designer, I-Open Civic Forum Process
Work History
ISIS-Interactive Social Intelligence Systems, Cleveland, Ohio 2012 - PresentISIS-Interactive Social Intelligence Systems is an end to end value-basedcommunication system to attract and retain talent by accelerating connectivity,conversations and communications for business development in emerging markets.
2013 Director, Comfort Is Strength Communications – Social media marketing topromote research and industry opportunities for Katharine Kolcaba, RN, MSN,Ph.D., Professor Emeritus, University of Akron, Akron, Ohio. Supportedcommunications for Comfort Theory, a patient-centered model of nursing care and inaddition, developed “Comfort Is Strength”, a unique social business brand usingintegrated collaborative technologies and social media tools, and collected andcurated multimedia content for blog, social media and community platformdevelopment. Increased and supported online student global industry engagementand conversation.
2012 Director, Ohio City Power Communications - Designed and constructed web,publishing and e-commerce infrastructure, information architecture, SEO, analytics,social media knowledge libraries, and communications for community mobileaccess. Managed collection and curation of multimedia through investment filter assuring consistent branding and value creation for this faith-based economicdevelopment initiative. Provided on-the-ground support to executive director,program leaders, service community and peer organizations. Engaged localbusinesses to sponsor recreation programs, skills training, and employmentopportunities for the homeless and jobless in Cleveland, Ohio. A pro-activeapproach to communications supported by a branded social media tool set attracted87K views in nine months, positively affecting community-wide engagement.The Institute for Open Economic Networks, Cleveland, Ohio 2005 – PresentThe Institute for Open Economic Networks (I-Open) is a not-for-profit 501(c)3educational economic development organization incubated at Case Western Reserve
Betsey Merkel Ph: 216-246-2447 Email: BetseyMerkel@gmail.comWeb: http://www.betseymerkel.com/2University’s, Weatherhead School of Management in Cleveland, Ohio. I-Open identifiesand develops new practices and tools in tech-based Open Source EconomicDevelopment (OSED). OSED catalyzes strategic, open economic networks generatingentrepreneurial cultures that advance regionally based, globally competitive innovationeconomies. While at I-Open and in addition to research publication, Betsey leveragedcollaborative technologies to develop and publish civic intelligence for innovation andentrepreneurship.
I-Open Co-Founder and Director - Developed and deployed new social practicesand collaborative technology tools best suited for economic and businessdevelopment; identified and connected civic, business, academic and governmentleaders in broadcast global conversations; coach, mentor and trainer of collaborativeleadership, social network building and project management skills to civicentrepreneurs. Provided technology, operations and logistic community support for face to face and online communities.
2006-2007 – Partner and Program Manager, Midtown Mornings – Incollaboration with Cleveland based creative digital media brand firm to host andconvene weekly civic gatherings of entrepreneurs interested in building socialconnectivity for business development in the creative industries and technology.
2006-2008 – Partner and Program Manager, Midtown Wednesdays – a weeklypublic forum in collaboration with Myers University, Cleveland, Ohio. Cultivatedstudent, administration, faculty and business leadership social network connectivityand managed community communications.
2007-2009 – Partner and Program Manager, Midtown Brews - Managed strategicnetwork building, communications, collaborative technologies, social media, andbroadcast civic forums for Midtown Brews, a Northeast Ohio based entrepreneurialcommunity convening broadcast conversations focused on innovation in technology,health care, creative industries and energy for business development. MidtownBrews strengthened creativity, social networks, and collaboration for businessdevelopment. In partnership with Cleveland technology companies.
2008-2009 – Partner and Program Manager, Women’s Enterprise Network -Managed strategic network building, communications, collaborative technologies,social media, and broadcast civic forums of Women’s Enterprise Network, aNortheast Ohio based inter-generational community of women and girls focused onbroadcast conversations and the development of global friendship networks. Inpartnership with Judson Living, a retirement community in Cleveland, Ohio.
Designer and Manager, Civic Intelligence Library – Designed, collected, curatedand managed digital communications in support of civic interviews and publicconversations for open economic networks; developed database protocols andprocesses; co-lead civic conversations, and integrated social media, web platformsand web 2.0 publishing tools, developing a network of multi-media civic intelligencelibraries as the basis of community marketing and communications. I-Open librariescontain over 10,000 minutes of 100+ research and industry entrepreneur interviewsand public issue conversations representing regional, national and global business,government, academic and civic leadership. From 2010–2011, I-Open librariesattracted over 1,225,000 views. I-Open’s six broadcast channels were watched for atotal of eight thousand hours from 2008-2010.
Betsey Merkel Ph: 216-246-2447 Email: BetseyMerkel@gmail.comWeb: http://www.betseymerkel.com/3
Published Author & Presenter in Open Source Economic Development ranking#8 out of 35 accepted articles by global research peer-review publication committeelead by research leaders from Massachusetts Institute of Technology Center for Collective Intelligence, Savannah College of Art & Design, and Wayne StateUniversity, School of Engineering.COINS-Collaborative Innovation Networks Conference, Savannah, Georgia May-November 2010The Collaborative Innovation Networks Conference is a global collaboration of researchleaders at the Massachusetts Institute of Technology’s Center for CollectiveIntelligence, Savannah College of Art & Design, and Wayne State University’s School of Engineering. The Conference gathers research leaders representing universities worldwide, publishing findings related to creativity, networks, and collaboration, the elementsof Swarm Creativity.
May 2010-Oct 2010 - Global Social Media Strategist - CollaborativeTechnologies, Content Publisher, and Community Manager at CollaborativeInnovation Networks COINs 2010 Conference - six-month collaboration withresearch leaders representing the Massachusetts Institute of Technology’s (MIT)Center for Collective Intelligence, Savannah College of Art & Design (SCAD), andWayne State University’s, School of Engineering. Built global research-industrynetworks, social media architecture, blog and micro-blog publishing, communitymanager, established multi-media knowledge libraries attracting 130,000+ viewer minutes, 21-days post event. Assisted training student volunteers in broadcast andcollaborative platform technology applications. (Please see Conference SteeringCommittee Letter of Recommendationhttp://www.betseymerkel.com/letter-of-recommendation.html
)Near-Time.com, Raleigh, North Carolina 2006-2009
Developer of Near-Time.com Collaborative Technology Platform for CivicEngagement – While at The Institute for Open Economic Networks (I-Open), Betseyconstructed, developed and deployed the Near-Time.com collaborative softwareplatform for business enterprise development in Northeast Ohio, with specificapplications in research-industry network building, member communications,enterprise projects, and collaborative community development.Case Western Reserve University, Cleveland, Ohio 2004
United States Vice-Presidential Debate - Manager, Communications, CommunityOutreach and Engagement for Program Development at Case Western ReserveUniversity, Center for Regional Economic Issues in collaboration with 90.3 andWCPN Ideastream - member of leadership team for Northeast Ohio NationalDeliberation Day and By the People: America and the World, an initiative of MacNeil/Lehrer Productions, a project of civic engagement for the 2004 U.S. Vice

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