Business Plan Appendecies
June 2009
COMPANY CONFIDENTIAL
Prepared by:Kurt TherrienErich SpikereitNicole BisnettWilliam ChronisterUnion Graduate College
 
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Table of Contents
 Business Plan Appendices
Appendix A – Committees and Responsibilities…...……………………………………..2Appendix B – Superintendant Responsibilities.....................................…………………..3Appendix C – Critical Procedures…………………………………………………….......5Appendix D – POS System Outline……………………………………………………….6Appendix E – Maintenance Schedule……………………………………………………..8Appendix F – People Flow………………………………………………………………..9Appendix G – Income Statement………………………………………………………...10Appendix H – Revenue Model…………………………………………………………..11Appendix I – Cash Flow Model………………………………………………………….12Appendix J – NPV and IRR……………………………………………………………...13Appendix K – Balance Sheet…………………………………………………………….14Appendix L – Timeline…………………………………………………………………..15
 Detailed Appendices
Appendix M – Overview………………………………………………………………...16Appendix N – Marketing………………………………………………………………...33Appendix O – Operations………………………………………………………………..62Appendix P – Finance…………………………………………………………………..112
 Additional Research
Appendix Q – Pricing Research………………………………………………………...139Appendix R – Revenue Sources Research……………………………………………...151Appendix S – Communications Research………………………………………………163Appendix T – Driving Range Research………………………………………………...183 
 
Company Confidential
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 Appendix A – Committees and Responsibilities
Committee Responsibility
Pro ShopHave charge of the Professional Golf shop and PGA Professional under contract andarrange for the purchase of any supplies necessary for operation under the approval of thecommissionClubhouseHave charge of the maintenance and operation of the clubhouse under contract and shallarrange for purchase of any supplies necessary for operation and maintenanceDevelop house rules subject to approval of the commissionAnnual Fee PlayerResponsible for organizing initiatives to increase the number of Annual Fee Players a thegolf courseGreensHave charge of the golf course, the grounds, equipment pertaining to maintenance andoperation of the golf course and grounds, excluding the Pro Shop and ClubhouseResponsible to arrange for purchase of any supplies necessary for operation andmaintenance of the golf course as described aboveImprovementResponsible for organizing large projects to improve the beauty and playability of the golfcourseFormulate plans, including manpower and material cost estimates as well as project impactof current and future playing conditions of the golf courseCartsResponsible for the golf cart storage shed waiting listDevelops policies and procedures governing storage and use of golf carts on the golfcourseLong Range PlanningResponsible for developing five and ten year capital improvement plans for the golf coursefor approval by the Commission in June, including depreciation and replacement, largelandscaping projects such as tee or green replacement, building and parking lotimprovements and maintenanceTournamentResponsible for organizing tournament dates and through Secretary, corresponding tothose individuals or organizations which desire to hold tournaments at the golf courseEstablishes rules, regulations, and fees for holding tournaments, which will require closingcourse or the tees for a period of timeRules established are passed by majority ruleRulesResponsible for all rules governing Annual Fee Players, fees, course etiquette, and all otherpolicies used to govern the course including cart storage and use, cart waiting list, lockeruse and waiting list, course winter activities, use of course by school golf teams, violation ofrules, and regulation of practice areas, course closing, starting times, rain checks andrefundsMust be comprised of all Commission members

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