Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Save to My Library
Look up keyword
Like this
1Activity
0 of .
Results for:
No results containing your search query
P. 1
Sin of Worshiping False Labels - American shoppers misled by greenwash

Sin of Worshiping False Labels - American shoppers misled by greenwash

Ratings: (0)|Views: 160 |Likes:
Published by Blue
2009: More than 98% of supposedly natural and environmentally friendly products on US supermarket shelves are making potentially false or misleading claims, Congress has been told. And 22% of products making green claims bear an environmental badge that has no inherent meaning, said Scot Case, of the environmental consulting firm TerraChoice.

The study of nearly 4,000 consumer products found "greenwashing" in nearly every product category – from a lack of verifiable information to outright lies.

Even the experts are confused.

* * * *

See my doc on who really owns the organic industry:

/doc/13994811/Who-Owns-Organic-Organic-Industry-Structure-Top-25-Jul-07
2009: More than 98% of supposedly natural and environmentally friendly products on US supermarket shelves are making potentially false or misleading claims, Congress has been told. And 22% of products making green claims bear an environmental badge that has no inherent meaning, said Scot Case, of the environmental consulting firm TerraChoice.

The study of nearly 4,000 consumer products found "greenwashing" in nearly every product category – from a lack of verifiable information to outright lies.

Even the experts are confused.

* * * *

See my doc on who really owns the organic industry:

/doc/13994811/Who-Owns-Organic-Organic-Industry-Structure-Top-25-Jul-07

More info:

Published by: Blue on Jun 25, 2009
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF, TXT or read online from Scribd
See more
See less

07/01/2010

pdf

text

original

You're Reading a Free Preview
Pages 3 to 26 are not shown in this preview.

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->