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A_r2008_eng

A_r2008_eng

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Published by falconciel

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Published by: falconciel on Jun 26, 2009
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05/11/2014

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Great
Leaping Forward fromGood to
FY2007 ANNUAL REPORT
LIG Tower 649-11, Yeok-sam-dong, Gang-nam-gu, Seoul, 135-550 Korea
Tel: 82-2-6900-2504 Fax: 82-2-505-136-0415 www.lig.co.kr
F   0  0 L  I   G  I   S  U  C  U L   O 
 
Leaping Forward FromGood to Great
Over the years, LIG Insurance Co., Ltd. has established and maintained its good reputa-tion of being one of the major and leading insurance groups in Korea. While grateful forthis reputation, LIG Insurance will not settle for just being a good company. Striving tobe better than good, LIG Insurance will Leap Forward from being a Good Company tobeing a Great Company through Building Great Dreams via a new vision, ProducingGreat Values in its various insurance policies, Taking On Great Challenges of new busi-ness and overseas market expansion, Promoting Great Passion for innovative and creativeproducts and services, and Fulfilling Great Responsibility to the community.
CONTENTS04
Corporate Profile
06
Financial Highlights
08
Letter to Our Shareholders
12
Board of Directors
14
Vision:Pursuing Great Dreams
16
Results:Producing Great Value
18
Challenge:Taking on Great Challenges
20
Product & Service:Promoting Great Passion
22
Community Service:Fulfilling Great Responsibility 
25
LIFE IS GREAT
26
Management’s Discussion & Analysis (MD&A)
35
Financial Section
106
Company History 
108
Organizational Chart
109
Corporate Directory 
 
Leaping Forward fromGood to Great
4_5
FY07ANNUAL REPORT
3 Promises for a Better Future
ORANGE: ServiceOrange circle represents the company spirit and dedication to provide wide range of 
services
that fulfill clients’ individual and specific needs for happiness, pleasure and the realization of their hopes.BLUE: PartnerBlue circle represents
partnership
between LIG Insurance and its shareholders as well as its pur-suit to secure shareholders’ faith and confidence in LIG Insurance. The circle also embodies thecompany’s promise of a transparent and proper corporate management and attentivenesstowards shareholders’ opinions and suggestions.GREEN: Family Green circle represents LIG
family’s
growth, vitality, and promises and hopes of a brighterfuture. LIG Insurance values and supports its employees by practicing management based onprinciples of humanity.
New Corporate Identity 
logo is comprised of the company name and a graphic icon that reflects the new image of LIG insurance
Legitimacy & Durability of LIG Insurance
Exhibits our efforts to maintain company's Stability, Scale, Familiarity, Humanity, Warmth, and Optimism
New Brand Identity of LIG Insurance “Always Ahead”
Represents our determination to stay a Positive, Progressive, Knowledgeable, Sophisticated, Transparent, andYouthful Company 
Delivery Value of LIG Insurance “Life is Great!”
Illustrates LIG family's willingness to always go beyond and take one step further to accommodate, enlighten, andnurture our clients and their life, and thus enable them to realize the importance of life
Directional Value of LIG Insurance “Leading Insurance Group”
Reflects our future role in leadership as we strive to become the number one insurance and finance group
Business Domain of LIG Insurance
Beyond auto, fire and marine insurance policies, LIG Insurance will pursue prospective business areas in the future
CORPORATE PROFILE OF LIG INSURANCE
Beyond providing long-term, automobile, and commercial insurance policies, LIGInsurance strives to fulfill and protect its clients’ valuable hopes and dreams. The compa-ny exhibits its legitimacy and durability as a premier finance group through maintainingits Stability, Scale, Familiarity, Humanity, Warmth, and Optimism with continuousefforts. The new corporate identity called “Hope Clouds” logo, a combination of orange,blue, and green circles, does not only reflect the progressive and dynamic nature of thecompany, but symbolizes the special relationships between its clients, shareholders, andemployees as well. LIG Insurance promises to build a better future by making hopes anddreams come true for its clients, shareholders, and the rest of LIG family alike.

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