the way we entertain ourselves, the way we heal ourselves, the way we consume, and also theway we formulate our opinions.
But Microsoft is not the only powerful player in this sector. Isn’t the chipmaker Intel in a verysimilar position?
It is true that Intel, the world’s leading microprocessor company, has adopted a similar strategyof conquest, that has also attracted the attention of the Antitrust Division of the US Departmentof Justice. Microsoft and Intel work together very closely: Intel designs new, faster chips, to runMicrosoft programs which are larger and require more resources, that then make it necessary foryou to purchase a new computer that runs more quickly. Because of this, these two companiesare getting more and more of your money. People speak of the “Wintel” standard — acontraction of Windows and Intel —, and this standard now accounts for 90% of the personalcomputer market. But chips are less strategic than software: it is much easier to clone a chipthan it is to copy a complex program. And it is also relatively simple to port an operating systemfrom one chip to another, even if the chip manufacturer attempts to prevent this operation, usingall the means at its disposal, be they legal or not (note 2). For example, AMD, Cyrix and IBMall make chips that can run Windows just as well as Intel, and that cost much less.This makes it difficult to control the information chain starting with the chip, even though Intelhas tried to do so by offering money to content providers who accept that their Web sites be“optimized” for Intel chips; this means they cannot be used by someone running a computerwith a competitor’s chip in it (note 3).
Let’s come back to Microsoft. Is it really relevant to make a comparison with Orwell’s idea of “Big Brother”?
The current threat is far worse! In
1984
, Big Brother used cameras to watch over people, butthese people were still free to hide their thoughts. Above all, they knew that they were beingwatched, and were always on their guard, ready to fight to get their freedom back. But intoday’s world of computers, people have total trust in the information technologies they use toexchange e-mail, talk on mobile telephones, make travel plans, write memos, manage theirmoney and their investments, buy things — this covers almost all the private and socialactivities that people are involved in. Companies trust all their strategic secrets to computernetworks. It is technically possible to find traces of all this information, without your knowledgeand without using cameras that are easily seen. For example, it is easy to find out whoDominique Nora called on her cell phone at 3 o’clock in the morning last night, where she was,what she typed on her computer, and what she said to someone in an e-mail message. You cansee that this information concerns your privacy much more than merely watching over you witha camera, which could be easily spotted. Especially if all this information falls into the hands of one company. Compared to that, believe me, Orwell’s Big Brother is just a choirboy.
Do you mean that Microsoft has a diabolical plan to control our lives?
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