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Press Release: Announcing THE SAATCHI BRANDING IRON (for brandingartists’ flesh, dead cows, sheep and sharks, etc.)A limited edition work of art conceived by John A Walker
One cannot help but think of Saatchi as a "brand manager" , Neil Manson (2004)
You are nobody in contemporary art until you have been branded. Don Thompson (2008)
The word ‘brand’ has several meanings; one of which is a trademark or trade nameemployed to identify a product; another is a mark of ownership made by imprintingor burning a metal sign, word or initials into the flesh of a human slave or animal.Brands and branding are subjects much discussed in the advertising industry inwhich Charles Saatchi worked for several decades. Don Thompson, a recent writeron the art market, has stressed the importance for the careers of young or emerging
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