2008 AZSuperBowlXLIIMediaGuide

1

On behalf of all Arizonans, it is my pleasure towelcome you to the Grand Canyon State. We arethrilled to host the National Football League’s top twoteams for a full week of activities.Arizona is an exciting and dynamic place, and wehave seen incredible change since we hosted Super Bowl XXX in 1996. Since then, our population hasgrown by nearly 2 million people, and we are nowAmerica’s fastest-growing state.Arizona’s boom brings new jobs, new businesses andnew opportunities on a daily basis. We enjoy agrowing high-tech workforce and a competitivebusiness operating environment. Millions are findingthat Arizona is a great place to grow their businessesand raise their families.Arizona’s landscapes are diverse, ranging from thebustling urban areas to awe-inspiring naturalwonders. Central Arizona, home to the Phoenixmetropolitan area, offers visitors the excitementand culture of a metropolis of 4 million residents.Northern Arizona’s dramatic landscapes offer attractions from the majesty of the Grand Canyonto the beauty of Sedona’s red rocks, the blue watersof Lake Powell, and the sandstone spires of Monument Valley. Southern Arizona is home to citiessuch as Tucson, as well as luxurious resorts, ruggedmountains and the breathtaking beauty of theSonoran Desert. Between all of our diverse regions,Arizona offers excitement to any visitor.During your visit, I’m confident you will see for yourself all of what Arizona offers: great recreation,exciting economic opportunity, and unparallelednatural beauty. For these reasons, more than 31million people visit Arizona each year. We are happyto include you.Have a great stay. We hope that like millions of others, you find yourself coming back to Arizonasoon.Yours very truly,Janet NapolitanoGovernor Welcome to the great State of Arizona—home of Super Bowl XLII.The Arizona Super Bowl Host Committee is committedto making your Super Bowl XLII experience amemorable one.A state that is building a rich tradition of sports, Arizonatakes advantage of year-round outdoor playingconditions, a professional franchise in each of the four major sports and state of the art facilities. Adding twoannual NCAA Bowl games, as well as the inauguralBCS Championship game in 2007, the FBR Openwhich has the world's largest galleries, the ever-popular Cactus League and other prestigious world-classsporting events, makes for an energetic and savvy fanbase throughout the state.Our gem in the desert, University of Phoenix Stadium,is home to the Arizona Cardinals. The Stadium is likeno other in North America. With a retractable roof and anatural grass playing field that rolls out on a 12 millionpound tray, the precise details and magnificent statureof University of Phoenix Stadium impress fans andvisitors alike.Combining our sports heritage with our ideal weather,an active cultural landscape, statewide attractions andgenuine Southwestern hospitality, we are excited towelcome you to our state.We look forward to Arizona being center stage for theworld’s greatest sporting event and hope that you leavewith the desire to return again soon.Sincerely,Michael K. KennedyChairmanArizona Super BowlHost Committee

2

On behalf of the Glendale City Council, staff and residents, Iwould like to extend a warm welcome to everyone attendingthe 2008 Super Bowl and related events throughout theValley of the Sun. You will find Glendale to be both aprogressive city of almost 250,000 people, and also a citywhere the charm and character of bygone eras arecelebrated.Our historic downtown is known as Arizona’s AntiquesCapital. Century-old storefronts and gaslights line our mainstreet and surround Murphy Park in Old Towne. Just a blockaway, picturesque bungalows converted to shops inour Historic Catlin Court District offer the opportunity to walk,shop and eat in another place in time.No visit to Glendale would be complete without spending timeat the Valley’s premier sports and entertainment destinationanchored by Jobing.com Arena, home to the NHL PhoenixCoyotes, and the country’s most popular concert tours.Surrounding the arena are specialty stores, restaurants,hotels, a theater and live entertainment in the two outdoor plazas in Westgate City Center.The Super Bowl will be played within walking distance of Westgate at the new University of Phoenix Stadium, home tothe Arizona Cardinals and the Tostitos Fiesta Bowl. This one-of-a-kind stadium features both a retractable roof and arollout grass field. Comfort is assured for all at Super BowlXLII.Whether you are a sports fan, a shopper or someone whoust wants to enjoy our beautiful outdoors, Glendale is truly acity with something for everyone. For more information aboutGlendale, visitwww.GlendaleAZ.com.Greetings:As the Mayor of Phoenix, I am pleased to invite youto join us for Super Bowl XLII. You’re going to love ithere!Phoenix is now the fifth-largest city in the country –and getting better every day. If you haven't been toPhoenix lately, you probably don't recoginze theplace. We have recently opened a downtowncampus of Arizona State University and a Universityof Arizona medical school. Restaurants,condominiums, lofts, art galleries and retail arepopping up all over the place. Obviously, we reallyare a "City on the Rise".Our dining, shopping, leisure activities, culturalamenities and sporting events are second to none.Some say the weather isn’t too bad, either – leaveyour snow shoes at home. And, if you don’t know bynow, you’ll quickly find out that our residents arewarm and friendly – and eager to make you feel rightat home.So again, plan to spend a little time with us here inPhoenix. We’re proud to be hosting you.Sincerely,Mayor Phil GordonCity of PhoenixSincerely,Mayor Elaine M. ScruggsCity of Glendale

3

Dear Visitor,On behalf of the Fort McDowell Yavapai Nation, it’s my pleasureto welcome you to Arizona and Super Bowl XLII! On February3, 2008 the eyes of the nation, and much of the world, will befocused on Arizona. We’re immensely proud to participate as amajor sponsor of this iconic sporting event. We’re excited toshare with you the grandeur of America’s most spectacularlybeautiful state. We hope you’ll find the time during your stay tovisit us in Indian Country, and experience the culture andheritage of our state’s first residents. Wherever you travel inArizona, you’ll find us.The Fort McDowell Yavapai Nation is a small tribe located justnortheast of Scottsdale along the beautiful Verde River. Thishas been our home for many thousands of years. Over the pastfew centuries, we have faced numerous challenges to our survival. But survive we have, and the past 15 years have seenan economic explosion at Fort McDowell. But even as we havetransformed our tribal economy and become a leadingentertainment and hospitality destination in the Southwest, wehave never lost touch with who we are, and from where we’vecome. Our association with Super Bowl XLII provides us anunparalleled opportunity to tell the Yavapai story to the world.Have a great stay, and come back soon to see us.Sincerely,Raphael Bear PresidentFort McDowell Yavapai Nation