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APIA Vote Civic Engagement PlanOrganization
ABC Organization
Name
Eli Lee
Date Prepared
May 25, 2009
MetricsDescription of GoalEvaluation
Vote ShareIssue EnvironmentLeadership
WeekField ActivityField ExperimentCommunications Activity
121110987654321AAPI's will compose 2% of the 2009 municipalelectorate. We will register250 voters and turn out500 voters.We will measure voteshare, voter registrationand GOTV through the VAN.We will make health carethe top issue in the AAPIcommunity.We will measurecommunity opinion throughan informal survey at theend of the campaign.We will train 10 fieldvolunteers and 2 fieldcoordinators and 1candidateWe will measure leadershipby counting the number of individuals trained.Return onInvestmentWe will get the VAN andreduce our technology costsWe will calculate the costswe saved by using VANthrough the c3 table.
 
Leadership ActivityLeadership EvaluationCommunicationsEvaluation
 
APIA Vote Field Tracking SystemGroup
TypeShifts/WkAtt/HrWksContact RateAttemptsContactsYes RateYes's
Voter Reg320 50.00 925% 1,350 338 40% 135Event315 37.50 940% 1,013 405 50% 203GOTV Phone625 62.50 520% 1,875 375 75% 281GOTV Door512 30.00 520% 750 150 75% 113
Total 4,988 1,268 731Att/Shift (2.5hr/shift)
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