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Hit Pick: “You’re a Jerk”
[Prediction date
:
June 18, 2009] 
You’re a Jerk 
With significant airplay on urban radio stations across the U.S. and new adds to more stations everyweek, “You’re a Jerk” by L.A. rap group the New Boyz is taking off like NASA. It’s not just the songitself that’s on fire right now, it’s the movement that it represents.“You’re a Jerk” is the flagship track for the latest urban youth dance craze: “jerkin” aka “the jerk”.Yes, you read that correctly. This is not a joke, the kiddies are eating this one up.And who can blame them? The stuttering snares, bangin’ bass, and the high-pitched repetition of “you’re a jerk” in the background slowly seeps into your system and before you know it you’re feenin’to hear the song just one more time. But “just one time” is never enough to satisfy the craving andthat’s where this song hooks you.The New Boyz have a monster buzz on the streets right now and if they can maintain it then “You’re aJerk” will definitely crack the Top 40 on Billboard.This week “You’re a Jerk” jumped from #91 to #66 on the U.S. Airplay Top 100 (acharts.us). That’s aclear indication of where this song is headed and it has only been on the chart for just 3 weeks.“You’re a Jerk” also reached #17 this week on the U.S. Hot Rap Tracks Chartand #68 on theBillboard Hot R&B/Hip-Hop Airplay Chart. FYI: It’s expected to debut on the Billboard Hot 100 next week.The New Boyz need support from pop stations for the song to catch on in a
major 
way, but whether that happens or not—young, urban hipsters will be bumpin’ this 24/7. I smell a ringtone sensation herealong the lines of just about anything that Soulja Boy Tell’Em spits out.
Teen Viral Sensation
Teenagers are in love with this song and that is the perfect recipe for a runaway hit. For teens,
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