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Climate change is unavoidable these days: every timeyou open a newspaper there is a new angle. Blogs,information sites, dinner party opinions and politicalstandpoints abound. And that’s before you count allthe supermarkets’ announcements. So the topic forthis year’s Directions was really a one horse race.
But the knock-on effect of the debateabout climate change going mainstream hasactually meant that there is a lot of noise andconfusion out there – it is hard to see what isactually going on. So we decided it wastimeto cut through the noise and try to put intocontext what effective action looks like.
This Directions report isn’t doom and gloom,apocalyptic scare stories and chest beating.Instead it is a slice of real life action, an insightinto what to do to tackle climate change in theway that’s right for you. John Gummer leads arallying call to take action; Steve Howard fromThe Climate Group tells us about the practicalTogether initiative; and Fiona Harvey from TheFinancial Times guides us through the contentionsof carbon offsetting. The noise around climatechange also risks stealing the limelight fromthe broader responsible business agenda. JuliaCleverdon from Business in the Community arguesthe case for not getting focused on just one issue.And to give you your ‘fly on the wall’ fix onwho’s doing what in corporate responsibilitygenerally, the panel are back with their thoughtson this year’s FT UK 100 CR reports. We’ve alsoreviewed some of those companies’ actionson climate change and we’ve analysed thecorporate responsibility activities of theFT UK 100 and Euro 100.It’s a bumper crop again so dive in and, if you’dlike to, let us know what you think!
Nigel Salter, salterbaxter
nsalter@salterbaxter.com
Lucie Harrild, salterbaxter
lharrild@salterbaxter.com
Welcome to Directions 2007:
Cutting through thenoise of the climatechange debate.
DIRECTIONS
2007
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