Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Standard view
Full view
of .
Save to My Library
Look up keyword
Like this
0 of .
Results for:
No results containing your search query
P. 1
Oral and Written Communication

Oral and Written Communication

Ratings: (0)|Views: 7,120|Likes:
Published by shahid

More info:

Published by: shahid on Jul 07, 2009
Copyright:Attribution Non-commercial


Read on Scribd mobile: iPhone, iPad and Android.
download as DOC, PDF, TXT or read online from Scribd
See more
See less





Spoken words :- Conversations, meetings, conferences, interviews, trainingsessions, speeches, PA system announcements, speeches telephone talk, publicspeaking etc. business man must know to communicate effectively with thespoken word as it is quicker and direct used to informs praise, criticize, pleaseinquire. Making oral communication effective
Words to be clearly and properly pronounced ( Voice control and pronunciation to be correct)
Clarity and precision
Proper tone
Correct pitch
Right style and vocabulary to suit the situation and the listener 
(adjust vocabulary, loud men, speed of fluency and accent to attract the listener The first step in
 planning an oral presentation involves acknowledging two fundamentaldifferences between oral and written communication.One essential goal of oral communication is to make personal contact with the audience,and to help connect them to the content. Reading a written report aloud is not usually aneffective strategy for engaging with the audience. The needs/preferences of the audience play an even larger role in oral presentations than in writing. The content of  presentations should be prepared with this goal in mind.Second, oral presentations are fleeting (or time-sensitive). If readers get lost or stop paying attention for a few minutes, they can always flip back a few pages. Listeners, onthe other hand, usually can’t interrupt the speaker and ask that s/he start again and go back a few minutes. Once words are uttered, they vanish. Presenters can account for thefleeting nature of oral presentations by making sure that the presentation is wellorganized and by making structure explicit in the talk, so the audience can always knowswhere they’ve been and where they’re going.This section outlines principles and strategies for planning, designing visuals for, practicing, and presenting your talk.
Planning your Talk 
Strategies for preparing your oral presentation
Practicing your Talk 
Strategies and methods for rehearsing your presentation.
Performing your Talk 
Tips you can use while giving your presentation.
Supporting your Talk with Visuals
Tips for designing visuals and integratingvisuals into your presentation
Sheds of meaning can be conveyed (using to be, pitch and intensity of voice)
Saves time
Immediate feedback can be obtained
Pursues we and carry conviction
Spares money and effort
Less formal
Makes the communication of confidential and secret information possible.
The words should be clearly and properly pronounced.
Poor voice control and poor pronunciation act as barriers to Communication
Another requirement of effective oral communication is clarity and precision.
Brevity is very essential, over communication should be guarded against.
Tropes tone is an important requisite convey the same feeling as the words.
Use the correct pitch the way the voice moves up or down.
Use the right register ie. the right style and vocabulary to suit the situation and thelistener.
Can be misunderstood or misinterpreted more easily.
 No permanent record of little value from the legal point of view
Only a good speaker can communicate effectively.
Unhelpful for lengthy communication
Something vital may be missed out
People can not retain oral messages for a long time ie it lacks permanence
When messages are transmitted orally it is not possible to pinpoint theresponsibility.
2. Written communication
ritten communication involves any type of interaction that makes use of the writtenword. It is one of the two main types of communication, along with oral/spokencommunication. Written communication is very common in business situations, so it isimportant for small business owners and managers to develop effective writtencommunication skills. Some of the various forms of written communication that are usedinternally for business operations include memos, reports, bulletins, job descriptions,employee manuals, and electronic mail. Examples of written communication avenuestypically pursued with clients, vendors, and other members of the business community,meanwhile, include electronic mail, Internet Web sites, letters, proposals, telegrams,faxes, postcards, contracts, advertisements, brochures, and news releases.
Written communication provides a permanent record
Can be used as evidence
Less likely to be misunderstood in case of doubt they can be read again
Accurate and exact.
Information can be disseminated widely with the help of printing and duplicatingmachines
Language used in written communication is less subject to change
Can be reviewed when required over a period of time
Good written communication must command attention and get results
It must be legible
It must be carefully planned
It should be easily understood by the reader.
Use the 7 C’s of communication Context. Content, Components, Cuts,Composition. Contrast and Consistency

Activity (35)

You've already reviewed this. Edit your review.
1 hundred reads
1 thousand reads
Venkatesh Prasad liked this
Biruk Tibebu liked this
Nandika Nair liked this
nooralam liked this
nooralam liked this
Jeric Rodriguez liked this
Avan de Führer liked this

You're Reading a Free Preview

/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->