TypeWholly owned subsidiary FoundedWichita, Kansas
(1958)
HeadquartersAddison, Texas,United StatesKey peopleDan and Frank Carney
(founders)
(Chairman)
Scott Bergren
(President)
·
·
Pizza Hut
(a northern suburb of Dallas), offering different styles of pizza
along withside dishesincludingpasta,buffalo wings,breadsticks, andgarlic bread.
Pizza Hut is a subsidiary of Yum! Brands, Inc., the world's largest restaurantcompany,
with approximately 34,000 restaurants, delivery-carry out units, andkiosks in 100 countries
Concept and format
Pizza Hut is split into several restaurant formats; the original family-style "Red Roof" dine-inlocations, delivery locations that offer a carry-out, delivery, and dine-in options, and the storefront delivery and carry-out locations. Additionally, Pizza Hut also has a number of other business concepts that are different from the store type; Pizza Hut "Bistro" locations are RedRoofs which offer an expanded menu and slightly more upscale options. Finally, theWingstreet conceptco-locatesYum's WingStreet chicken wing choices brand with the Pizza Hut brand.Finally, "Pizza Hut Express" locations arefast food restaurants licensed by Pizza Hut and
operated independently. They offer a completely different menu with many products not found attraditional Pizza Huts, and are often found on college campuses, food courts, theme parks, and instores such asTarget.Pizza hut offers home delivery to all its customers. It is now available in
more than a hundred countries around the world.
The chain was founded in 1958 by Dan and Frank Carney.
Additional restaurants were opened,with the first franchiseunit opening in 1959 in Topeka, Kansas.At the same time Pizza Hut was
growing in and around Kansas,Shakey's Pizzawas developing a stronghold along the WestCoast. The competition provided Pizza Hut the impetus to evaluate its mission and direction.Dan and Frank Carney saw Shakey's expanding into their territory and realized that they neededto determine if Pizza Hut should be in the entertainment business or if it should be aneighborhood pizza restaurant. They decided to stick with the neighborhood business andrealized that they needed to have a good standard image. The Carney brothers began tosystematize operations and building designs to counter the competition from Shakey's. Thefranchise network continued to grow through friends and business associates, and by 1964 aunique standardized building appearance and layout was established for franchised andcompany-owned stores, creating a universal look that customers easily recognized.
By 1972, with 314 stores nationwide, Pizza Hutwent publicon the New York Stock Exchange
under the stock ticker symbol
PIZ
. In 1977, Pizza Hut was acquired byPepsico,who later also
bought KFCandTaco Bell.In 1997, the three restaurant chains were spun off intoTricon, and in
2002 joined with Long John Silver'sandA&W Restaurants to becomeYum! Brands. The oldest
continuously operating Pizza Hut in the world is in Manhattan, Kansas, in a shopping and tavern
district known asAggievillenear Kansas State University.
Pizza Hut's prototype version of a restaurant (1950–1961). This was only used at four prototypePizza Hut Locations. There are only a few menu items on this version.The plaque on the first Pizza Hut building which was sometimes seen on the backs. It was shownfrom 1970-1985.Pizza Hut sells pizzas in four different sizes: personal (an individual serving), small, medium andlarge, though most stores have done away with the small size. A variety of toppings are available, plus "specialty" styles, including Meat Lovers, Pepperoni Lovers, Cheese Lovers, Veggie Lovers,Double Cheeseburger, Supreme, Super Supreme and the newly introduced Pizza Mia. The pan pizza has a thicker crust than most other commercially available pizzas.Pizza Hut also sells Stuffed Crust pizza, with the outermost edge wrapped around a coil of mozzarella cheese; Hand-Tossed, more like traditional pizzeria crusts; Thin 'N Crispy, a thin,crispy dough which was Pizza Hut's original style; Dippin' Strips pizza, a pizza cut into smallstrips that can be dipped into a number of sauces; and The Edge pizza, where the toppings nearlyreach to the edge of the pizza. There was also formerly a crust that was not as thick as PizzaHut's pan pizza, and not as thin as its thin crust. This crust was used on the Full House XL pizzaand discontinued in 2007.
Pizza Hut experiments with new products frequently, with less successful ones beingdiscontinued. These include the initially popular two-foot by one-foot square cut pizza Bigfoot,the 16" Big New Yorker, made with a sweet sauce, theChicago Dish PizzaandSicilian pizza, the
latter also offered in 2006 as Lasagna Pizza. Other products Pizza Hut has offered are the"P'zone", Pizza Hut's version of thecalzone; the Cheesy Bites pizza, similar to the Stuffed Crust pizza except the crust has been divided into bite-sized pieces that can be pulled apart; and theInsider pizza, where a layer of cheese is in between two layers of dough.Another limited time
offer was a Double Deep pizza with double the toppings and 50% more cheese, with the crustwrapped over the top to hold in all the toppings.Buffalo wingsIn addition to pizza, also sold is garlic cheese bread (not in all locations), plus a number of sidedishes including bread sticks,cheese sticks, cinnamon sticks, mozzarella sticks, onion rings,
chicken wings (some stores have integrated with another chain known as WingStreet whichoffers a wide variety, such as Buffalo Burning Hot, Buffalo Medium, Buffalo Mild, Honey BBQ,Spicy BBQ, Garlic Parmesan, Cajun, Spicy Asian)
boneless wings, chicken munchers, jalapeño
poppers, Quepapas (potato bites filled with cheese and jalapeño flavor),
Depending on the individual restaurant size, Pizza Huts also may offer pasta dinners such as
spaghetti and
Cavatini
- a mixture of Cavatelli(shells),Rotini (spirals), andRotelle(wheels).
A new, upscale concept was unveiled in 2005, called "Pizza Hut Italian Bistro". Unveiled at fiftylocations nationwide, the Bistro is similar to a traditional Pizza Hut, except that new, Italianthemed dishes are offered, such as pennepasta, chicken pomodoro, toasted sandwiches and other foods.
Instead of black, white, and red, Bistro locations feature a burgundy and tan motif.
Pizza Hut Bistros still serve the chain's traditional pizzas and sides as well.A new version of Pizza Hut pizza, named Pizza Mia, was introduced in 2007. The product isaimed at the cost sensitive consumer segment and is priced similarly to the Domino's555 deal,
where each pizza is priced at five dollars if purchased in bulk of three or more. In comparison, aPizza Hut medium sized, hand-tossed pepperoni pizza is internationally priced at $10.24 (Dallas,Texas 1/1/2009). The Pizza Mia comes in only one size (medium) and extra toppings range from$1.25 to $1.49. One slice of Pizza Hut pepperoni Pizza Mia weighs 83 grams, while one slice of Pizza Hut pepperoni hand-tossed pizza weighs 96 grams.
Pizza Hut on May 9, 2008, created and sold in Seattle, Denver, and Dallas, “The Natural”, a newall-natural multi grain crust sweetened with honey, a red sauce of organic tomatoes and toppedall-natural cheese (or with all-natural chicken sausage and roasted red peppers). A medium Natural pizza with one topping sold for $9.99.
It has since launched a nationwide advertisingcampaign. Also in 2008, Pizza Hut created their biggest pizza ever, the Panormous Pizza. It has16 pieces.Pizza Hut introduced the Big Eat Tiny Price Menu on June 21, 2009. It features new Pizza Rolls,the P'Zone Pizza, new Personal Panormous Pizza, and the Pizza Mia Pizza, each item starting at$5.00 or $5.99.
Pizza delivery,grouped with taxi-driving by theBureau of Labor Statistics, is ranked as the fifth
most dangerous occupation category in the United States.
Among the several hazards commonto both food delivery professionals and taxi drivers, the most frequent danger is armed robberyand the possibility of serious injury or death implicit in such encounters. For these reasons, PizzaHut has drawn criticism
for its policy of disallowing employees from carrying defensiveweapons while making deliveries.
In the UK, Pizza Hut has been criticized for the high salt content of its meals, some of whichwere found to contain more than twice the daily recommended amount of salt for an adult. Themeats that consumers demand for pizza toppings (pepperoni, sausage, bacon, etc.) are, likewise,salty and fatty meats.
Old in-restaurant ad for Pizza Hut's Pan Pizza.
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