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INTRODUCTION TO THE STUDY
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Need For the Study
As a student of Business Administration a need is felt to understand the Overview ofan Organization in its Financial, Marketing and Human resource Performance examiningthe overview of the above factors will help a student like me to gain insight in theMission, Vision and Operational Goals and Strategies of Organization to perform wellto the satisfaction of its stake holders.
 
Objectives of the Study
The Indian communications scenario has transformed into a multiplayer, Multi productmarket with varied market size and segments. Within the basic phone service the valuechain has split into domestic/local calls, long distance players, and international longdistance players. Apart form having to cope with the change in structure and culture,Airtel has to gear itself to meet competition in various segments- Basic services, longdistance, International Long Distance and Internet Service Provision. It has forayedinto mobile service provision as well.Objectives are:What are strategies that Airtel is implementing to defend and increase themarket share
To know about the telecom industry.
To know the present scenario of telecom industry.
To know the factors affecting the growth of telecom industry.
To analyze the Different statements of Balance sheet, Profit and loss account.Cash flow statement and HR Information
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Scope of the study
The Scope of Company analysis is limited to one company Bharti Airtel, to know itsperformance, by analyzing the secondary data from various sources and understandingthem.
Limitations of the study
The study is carried completely by considering data. As the study is carried completelyrelying on secondary sources no first hand Information have been gathered orcollected from company officials relating to research.
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