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Mohamed Eltaweel 20081
Table of contents
I.
 
Small Business Simulation: Mission Statement…………………………..1II.
 
The Entrepreneur and his characteristics………………………………….1III.
 
What is a Small Business?...........................................................................3IV.
 
Sources of business ideas………………………………………………….4A.
 
Internal environment…………………………………………………..4B.
 
External environment………………………………………………….4V.
 
The Business Plan…………………………………………………………5A.
 
Executive Summary…………………………………………………...5B.
 
Company Summary……………………………………………………5C.
 
Product/Service………………………………………………………..6D.
 
Market Analysis……………………………………………………….7E.
 
Strategy and Implementation…………………………………………7F.
 
Management…………………………………………………………..8G.
 
Financials ……………………………………………………………10VI.
 
The Art of Management …………………………………………………12VII.
 
Legal Affairs……………………………………………………………..15VIII.
 
A word from the moderators……………………………………………..21
 
Mohamed Eltaweel 20082Start your business, manage it, and share a slice of Egypt’s business pie. SmallBusiness Simulation is the guide that will show you the steps to start the most efficient,effective, and profitable business in the Egyptian market.
Mission Statement:
To enhance the entrepreneurial skills of participants which willenable them to start up and manage a small business as a means to realize growth in theEgyptian market.
What is an entrepreneur?
An entrepreneur is someone who perceives an opportunity and creates anorganization to pursue it. He is someone who creates a new business, willing to face risksand uncertainty for the purpose of achieving profit and growth. An entrepreneur identifiesopportunities and assembles the necessary resources to capitalize on them. Managers areusually more concerned with managing available resources, as for entrepreneurs they aremore capable of spotting and capitalizing on opportunities.
Characteristics of entrepreneurs:
Entrepreneurs have certain characters and personal attributes that will affect their careerand help them face challenges of the business, some of which are:1.
 
Focused: they focus on niche markets and put their efforts searching and possiblycreating demand that exists in the market. Businesses in general do not occurunless there is a need for them, and so success in a given market relies heavily onthe principle of finding what is called a "vacuum" and filling this void. If anentrepreneur is the first to offer the public a good or service then he has a realchance to accumulate wealth and growth.2.
 
Fast: decisions in the world of entrepreneurs are made quickly and implementedimmediately. This of course requires extensive information on the market.
 
Mohamed Eltaweel 20083 3.
 
Flexible: entrepreneurs have to be open to change and be able to adapt to thechanging demands of customers and environment.4.
 
Forever innovating: they are tireless innovators as it is what keeps them going.For example, IBM began in the wire and cable business and later expanded totime clocks, there sales were a few million. After their successful mainframecomputer business and then their personal computer business they have beenconstantly innovating. They are no longer entrepreneurs but they haveintrapreneurs in their organization who are responsible for opportunity seekingand pursing.5.
 
Future Orientation: They have a vision/dream of what the future could be like forthem and their businesses.6.
 
Details: Desire for immediate feedback, entrepreneurs thrive for details abouttheir business. They like to be on top of the critical details.7.
 
Desire for responsibility: they want to be in charge of their own destiny ratherthan dependent on an employer. They want to be in control of their resources anduse them to achieve self determined goals.8.
 
Doers: entrepreneurs operate in an ever changing, turbulent environment. Theirability to handle uncertainty is critical because they constantly make decisionsusing new and sometimes conflicting information from unfamiliar sometimes notvery credible sources. They must have a tolerance for ambiguity.
Businessmen VS Entrepreneurs
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