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Table Of Contents

Figure 1: The Web Stalker
Figure 2: The IssueCrawler (Govcom.org)
Characteristics
4. The Web as a Layered Technocultural Entity
5. Technologies of the Web and the Question of Representation
Web Technologies, Language and Mixed Semiotics
1. The Technocultural Dimensions of Discourse
2. Reconsidering Linguistics
3. Mixed Semiotics
Table 1: Glossematics
Table 2: Guattari and Glossematics
Table 3: Mixed Semiotics
4. Mixed Semiotics and the Web
5. Introducing the Case Studies
Amazon
Case Study 2: Mixed Semiotics and the Economies of the MediaWiki Format
1. Amazon.com and Mixed Semiotics
Figure 3: Amazon.com Cookies - Screen Capture of Mozilla Firefox Cookie Window
Figure 4: The Amazon.com Interface (Cookies Enabled)
Figure 5: Personalization on Amazon.com
Table 4: Amazon.com’s Signifying Semiologies
Table 5: Mixed Semiotics on amazon.com
Figure 7: Harry Potter and the Deathly Hallows
Meaning
Figure 9: Recommendations featured on the Empire of Fashion page
Hallows
Figure 11: “My Profile” page on amazon.com
Figure 12: Personalized Recommendations Based on Items Rated
Figure 13: Recommendations Based on Items Viewed for The Empire of Fashion
Table 6: Mixed Semiotics and the Recommendation System on Amazon.com
Table 7: Surfing Paths on Amazon.com
Figure 23: Customer Reviews for Lipovetsky’s Empire of Fashion
Figure 24: Customer Discussions for Harry Potter and the Deathly Hallows
Figure 26: Harry Potter Tags
Table 8: Mixed Semiotics and Users on Amazon.com
Figure 27: Editorial Reviews for The Empire of Fashion
Figure 28: Product Placement on Amazon.com Homepage
Mixed Semiotics and the Economies of the MediaWiki Format
Figure 30 - The Wikipedia Homepage
Figure 31: Power Struggles on Wikipedia (Herr and Holloway, 2007)
2.1 Cultural Formatting as the Rearticulation of Discursive Rules
Figure 36: A MediaWiki Site with a Different Skin than Wikipedia
2.2 A-signifying Processes and the Channeling of Cultural Formats
Figure 38: Largest MediaWikis - Intellectual Property Regimes
Figure 39: Largest MediaWikis - Intellectual Property Regimes Breakdown
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Technocultural Langlois

Technocultural Langlois

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Published by Willian Araújo

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Published by: Willian Araújo on Oct 16, 2013
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06/02/2014

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