Jump to:navigation,searchThe Mobile Web refers to the access to theWorld Wide Webusing a mobile devicesuch as ascell phones,PDAs, and other portable gadgets connected to a publicnetwork. Such access does not require a desktop computer, nor a fixed landlineconnection.Services on the Mobile Web can include capabilities that do not exist on thetraditional Internet, such asSMStext messaging.However, Mobile Web access today still suffers from interoperability and usabilityproblems. This is partly due to the small physical size of the screens of mobiledevices and partly due to the incompatibility of many mobile devices with theformat of much of the information available on the Internet.
The development of standards is one approach being implemented to improve theinteroperability, usability, and accessibility issues surrounding mobile web usage.TheW3C Mobile Web Initiativeis a new initiative set up by theW3Cto developbest practices and technologies relevant to the Mobile Web. The goal of the initiativeis to make browsing the Web from mobile devices more reliable and accessible. Themain aim is to evolve standards of data formats from Internet providers that aretailored to the specifications of particular mobile devices. The W3C has publishedguidelines (Best Practices,Best Practices Checker Software Tool
) for mobile content,and is actively addressing the problem of device diversity by establishing atechnology to support a repository of Device Descriptions.W3C is also developing a validating schema to assess the readiness of content for themobile web, through itsmobileOK Scheme, which will help content developers toquickly determine if their content is web-ready. The W3C guidelines and mobile OK approach have not been immune from criticism. This puts the emphasis onAdaptation, which is now seen as the key process in achieving theUbiquitous Web,when combined with a Device Description Repository. An alternative approach is toadopt a Multi-Web Practice whereby for a given theme a set of URIs for differentdevices are developed with each URI having content appropriate to its designateddevice. A bookmark for this set of URIs held in an array is known as an AGI (Arrayof Graphic Identifiers).mTLD, the registry for.mobi, has released a free testing tool called theMobiReadyReportto analyze the mobile readiness of website. It does a free page analysis andgives a Mobi Ready score. This report tests the mobile-readiness of the site usingindustry best practices & standards.
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