Dear Katy Perry,

An Open Letter to Kat y

Perr y

We, the undersigned pu blic health organizatio ns, write to you today market Pepsi to your yo to urge you not to ung fans. One out of every three American children an d teens is overweight or science shows that drin obesethe king too much Pepsi, Co ke, and other sugar dr cause of that. Each addit inks is a major ional sugar drink cons umed per day increases of a child becoming ob the likelihood ese by about 60 percent . Sugar drinks also incre diabetes, high blood pr as e the risks of essure, and heart diseas e. Virginia Slims and othe r tobacco brands used glamorous celebrities position smoking as hi and models to p, sexy, and rebellious. Today soda companies other celebrities to conv are using you and ince young people that drinking soda is hip, se lious. ats certainly th xy, and rebele case with Pepsis prom otions in connection wi lm and forthcoming alb th your concert um. Drink Pepsi and you can be cool like Ka takeaway message for ty Perry is the your young fans. Live for nowand worry ab consequences later. out the health Kids love you, Katy Pe rry. You count many m illions of teens and tw KatyKats. eir devo eens among your tion to you has brough t you incredible commerc wealth. But being popu ial success and lar among children br ings with it an enormou Dont exploit that popu s responsibility. larity by marketing a pr oduct that causes dise ase in your fans. Please stop. Sincerely,

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10/16/13 11:31 AM