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Copyright © ContentBuzz.com 
 
Give Your Biz the Buzz 
– 
Content Buzz 
 1 1 
 Video and Social Media Marketing TechniquesRevealed
 A Practical Guide to Promoting Your Business Online 
Most people 
have a basic understanding, or at least awareness, of terms such as;video marketing, social media, new media, social bookmarking, Web 2.0, podcasts,videocasts, blogs, micro-blogs, webfeeds, Rss, Search Engine Optimization, Torrentsand Social Networking.
Most people 
will have heard of, if not visited, sites such as YouTube, Viddler, Digg,Twitter, StumbleUpon, Flickr, MySpace, Facebook, Squidoo, Blogger, Ezinearticles, Yahoo Answers, Mininova, Knoll, Hubpages and Itunes.
Most people 
 
don’t really understa
nd how this knowledge can be transformed intodynamic and long term marketing campaigns, or what the glue is that binds all thesefactors together!In Part I we look at the background and the reasons why you should be promotingyour business using Social Media Marketing techniques.Part II reveals what you need to know to get started with Video Marketing.Part III reveals how Content Marketing Campaigns are structured.Part IV is a 3 day crash course on how you can put these techniques into practice.Part V gives you some ideas for spreading your marketing messages.Part VI includes my conclusion and views on outsourcing etc.
From the desks of Roger & Shaun Hurley, Marbella.
Creators of:ContentBuzz.com 
(Total Content Marketing Distribution Solution)
You have permission to give away this Report on the condition that you do NOT make any changes.
 
 
Copyright © ContentBuzz.com 
 
Give Your Biz the Buzz 
– 
Content Buzz 
 3 3 
PART I
 –
Introduction to Social Media Marketing.
Q1. What is Social Media Marketing?
Without getting into the history or theory behind the growth of Social Media, let’s
 just think of it as techniques that modern Internet Marketers have devised topromote their products and services, by using free platforms such as YouTube, Digg,Facebook and more, to attract prospects into their sales funnel/s.
Q2. Why Use Social Media Marketing Techniques?
Online marketers have discovered that there are many benefits on offer, not least:
 
More traffic to your landing pages direct from the Social Sites;
 
Higher search engine rankings and more traffic from Google, Yahoo...This generates you more leads, more sales and more profits!The hardest thing to come to terms with, involving Social Media, is the sheerenormity of the information that it is necessary to absorb, and is probably why a lotof businesses decide to avoid it as a marketing ploy. It does take someunderstanding.There is a lot to learn, a lot of sites to familiarize yourself with, a lot of questions forwhich you need answers:
 
How to create your profiles?
 
How to create accounts on the Social Networks?
 
What content you need to create?
 
How to distribute your content?
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