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2013 Pedestrian and Bicycle Safety Initiative Final Report.pdf

2013 Pedestrian and Bicycle Safety Initiative Final Report.pdf

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Chicago Department of Transportation: Pedestrian and Bicycle Safety Initiative Final Report 2013
Chicago Department of Transportation: Pedestrian and Bicycle Safety Initiative Final Report 2013

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Published by: Chicago Dept. of Transportation on Oct 29, 2013
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Chicago Pedestrian and Bicycle SafetyInitiative Final Report
Chicago Department of Transportationwww.chicagocompletestreets.org 312.744.8147
Executive Summary
Since 2001, the Chicago Department of Transportation (CDOT) haspromoted safe cycling and walking through two programs: the Cityof Chicago’s Bicycling Ambassadors and Safe Routes Ambassadors.In 2013, these two programs were combined from two seasonalprograms into one year-round program. The goals of theAmbassadors are safety, encouragement, and education for cyclistsand pedestrians, reducing crashes and making Chicago a safer placefor active transportation.The Ambassadors program is funded through two sources: CDOTand the Illinois Department of Transportation (IDOT). Thecombination of these agencies gives the program a perspective thatensures that people all over Chicago have access to this program.Ambassadors visit events and neighborhoods throughout the City of Chicago, including schools, parks, libraries, businesses, block parties,ward events, bike rides, farmers markets, festivals, lake front trailoutreach and many others. The Ambassadors also helped by actingas a street team during the launch of Divvy, Chicago’s bike shareprogram.Finally, the Ambassadors work with the Chicago Police Department(CPD) to enforce laws that provide a safer environment for cyclistsand pedestrians.During the 2012-2013 school year, the Ambassadors outreachincluded:
 
631 Public and Private Events
 
 
Direct contact with 70,000 plus people
 
102 Targeted Enforcement events w/BicyclingAmbassadors
 
178 School Events
 
1,600 helmet fits
Since the programs existed as separate entities in past years, thereis no good comparison of numbers between years, but 2012-2013’snumbers nearly equaled that of 2011-2012, while operating with38% less staff hours. As the combined program moves forward, itwill continue to reach new and excited audiences with safetymessaging and education.This report highlights the many kinds of outreach the Ambassadorsperform: Schools, Day Camps, General Events and TargetedEnforcement.
 
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School Outreach
Despite the combination of the two Ambassador programs, the SafeRoutes Ambassadors (SRAs) is still the name the program uses whendoing outreach at schools.The Safe Routes Ambassadors are comprised of two to six educationspecialists per classroom who lead presentations for elementaryand high school students on pedestrian and bicycle safety. SafeRoutes Ambassadors teach in-class presentations, outdoorworkshops, and high school driver’s education presentations.In 2012-2013, the Safe Routes Ambassadors visited:
 
85 Chicago elementary and high schools for in-classpresentations, reaching more than 8,200 students and 530adults
 
67 Chicago elementary schools for follow-up, on-footworkshops, reaching more than 5,600 students a secondtime
 
16 Community events, reaching an additional 946 childrenand 1,018 adults
In addition to leading presentations and workshops in schools, theSafe Routes Ambassadors also attend community events, parentmeetings, teacher resource fairs and health fairs to reach a broaderschool and community audience.
Elementary School Program Highlights:
In the past, the Safe Routes program operated during the schoolyear and its sister program, the Bicycling Ambassadors, operated inthe summer months. In FY 2012 the Safe Routes Ambassadorsconsisted of one full-time Program Manager and four seasonalemployees. In 2013 the SRA Program Manager position waseliminated, and two full-time Safe Routes Ambassadors fell underthe direction of the Bicycling Ambassadors Program Manager.These two Ambassadors completed much of the scheduling andprogram development work from the CDOT office whilesimultaneously completing all school and community eventprogramming from September 2012 through March 2013. In lateMarch 2013, six seasonal employees were hired to carry out SRApresentations in April, May, and early June, as well as for theBicycling Ambassador season running May through September.In 2011-2012, the Safe Routes Ambassadors offered combinedauditorium presentations to 1
st
and 2
nd
grade classrooms onpedestrian safety, and to 4
th
and 5
th
grade classrooms on bicyclesafety. In the past, the SRAs offered all programming – in-class andoutdoor – to only individual 2
nd
and 5
th
grade classrooms. This newmethod was an attempt to reach more students with safetymessaging, with messaging reinforced from 1
st
to 2
nd
grade, and 4
th
 to 5
th
grade. However, presenting to multiple classrooms at onceproved to be especially challenging with younger students, and wasnot conducive to learning the material presented. For thesereasons, in 2012-2013 the SRAs returned to primarily offeringpresentations to single classrooms, with only a few exceptionsmade on a case-by-case basis to accommodate challenging schoolschedules.In FY 2013, the total number of elementary schools visitedincreased to 83, up from 81 in the previous year. Due in part to

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