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This story canfit 75-125words. Your headlineis an importantpart of thenewsletter andshould beconsideredcarefully.In a few words, it should accuratelyrepresent the contents of the story anddraw readers into the story. Develop theheadline before you write the story. Thisway, the headline will help you keep thestory focused.Examples of possible headlines includeProduct Wins Industry Award, NewProduct Can Save You Time!,Membership Drive Exceeds Goals, andNew Office Opens Near You.
Newsletter Date Volume 1, Issue 1
Caption describing picture or graphic.
This story can fit 175-225words.The purpose of a newsletter is to provide specializedinformation to a targetedaudience. Newsletters can be agreat way to market yourproduct or service, and alsocreate credibility and build your
organization’s identity among 
peers, members, employees, orvendors.First, determine the audience of  the newsletter. This could beanyone who might benefit from the information it contains, forexample, employees or peopleinterested in purchasing aproduct or requesting yourservice. You can compile a mailing listfrom business reply cards,customer information sheets,business cards collected at trade shows, or membershiplists. You might considerpurchasing a mailing list from acompany.If you explore the Publishercatalog, you will find manypublications that match thestyle of your newsletter.Next, establish how much timeand money you can spend onyour newsletter. These factorswill help determine howfrequently you publish the
newsletter and its length. It’s
recommended that you publishyour newsletter at least
quarterly so that it’s considered
a consistent source of information. Your customers oremployees will look forward toits arrival.
Organization Name
 
Special points of interest:
In this issue:
1
 
1
 2
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