Why did Dredd fail at the box office?

Dredd (2012) was a British-South African science fiction action fil! released in 2012 ("# !inutes)$ %he British in&ol&ed South Africa because it was chea' and they were willin( to brea) into the fil! industry$ %he fil! failed because it didn*t double its bud(et with its 'rofit and therefore it didn*t !a)e enou(h to beco!e a bloc)buster$ %he bud(et for this fil! was +,#-000-000 and at the box office it only !ade +./-#00-000 in the box office and all to(ether a total of +/-"00-000 !a)in( !ost of its !oney bac) fro! D0D and ho!e !edia sales$ 1t is based on the 2000AD co!ic 2ud(e Dredd created by 2ohn Wa(ner and 3arlos 456uerra$ 1t is directed by a British director- 7ete %ra&is and 'roduced and written by Alex 8arland$ 1n addition to this Dredd 'ri!arily was shown in .D in the 9:$ 1n this essay 1 will ex'lain reasons why it failed so badly$ Dredd was released on ;th of Se'te!ber in 2012 in the 9: and on the 21st of Se'te!ber worldwide in the cine!as$ Des'ite the 'ositi&e critical res'onse the fil! failed to recei&e its bud(et bac) in 'rofit fro! the cine!a sales- howe&er !ade !ore !oney fro! ho!e D0D sales$ Dredd was released on D0D- Blue-ray and Di(ital downloads on < th 2anuary 201. in A!erica and on the 1,th 2anuary in the 9:$ %he Blue-ray &ersion contained both the 2D and the .D &ersion of the fil! and se&eral s'ecial features$ 1n A!erica Dredd earned a''roxi!ately =10-000-000 fro! ho!e !edia sales and in the 9: it stayed in an online retailers (A!a5on) to' 100 sellin( ho!e !edia for 2;0 days and so it was a bi( seller for D0D and Blue-ray$ %he co!ic boo) that this was based on a co!ic called 2ud(e Dredd first released in (1";;)$ %he character 2ud(e Dredd is a fictional character those co!ic stri' is the lon(est runnin( in the co!ic >2000AD?$ 1n the co!ic Dredd is a law enforce!ent officer in a &iolence city where he has to execute cri!inals at the scene of the cri!e$ %he character was written by 2ohn Wa(ner- and the co!ic boo) was only released in the 9:$ 1n the 'ast there was an A!erican fil! ada'tion of 2ud(e Dredd$ 2ud(e Dredd (1""#) was an all A!erican bloc)buster howe&er this also failed$ %his fil! was "/ !inutes lon( and was released in the 9: on the 21st 2uly 1""#$ 1t included stars such as Syl&ester Stallone and @ob Schneider- and therefore !ore 'eo'le should ha&e (one to see it theoretically and therefore it should ha&e !ade !ore !oney- howe&er it was not faithful to the ori(inal co!ic as the !ain >Dredd? too) its hel!et off to the audience to show off that it was Syl&ester Stallone to the audience for ad&ertisin( 'ur'oses- and this would ne&er ha&e ha''ened in the ori(inal co!ic boo) and therefore it lost so!e of its audience$ Also the fil! was u'dated to be !ore !odern and a''eal to the new &iewers of su'erheroes and our (eneration$ %he bud(et for this fil! was an esti!ated =;0-000-000 and howe&er it only !ade a (ross of +;-02.-12.$ %he !ain reason that this ada'tion of the co!ic failed is because the Dredd co!ic boo) was only released in the 9: and therefore any A!erican at that ti!e would not ha&e e&en heard of Dredd and therefore they were not willin( to 'ay for a fil! that they had ne&er heard of or don*t )now the bac)(round towhen they could (o to a su'erhero fil! on at the ti!e such as bat!an or su'er!an$ Dredd was !ade to co!'ete with the 9SA it already had a bad re'utation fro! the 9S &ersion of the fil! that had already failed$ 1t also doesn*t ha&e any ty'ical British culture for exa!'le war or the !onarchy which !ore 'eo'le will follow and be willin( to 'ay to see in the cine!a as it is stereoty'ically British$ 1t also doesn*t include any A-list starsthe !ain Dredd bein( :arl 9rban as 2ud(e Dredd who has been in such fil!s as star tre) and lord of the rin(s trilo(y- howe&er the audience does not see his face and therefore no one will )now it is hi! unless they read the credits$ Bli&ia %hirlby as 2ud(e 3assandra Anderson starred in such fil!s as 2uno and %he dar)est hourA these bein( the !ain

characters are not well )nown enou(h to brin( in any audience$ Whereas the fil! Bra&ewhich 1 ha&e studied- included three A-list starsC 2ulie Walters- Billy 3onnolly and 4!!a %ho!'son- which e&en as &oices will be noticeable$ Also in Bra&e it is based in Scotland and is based around )in(s and 6ueens and royals which e&en thou(h it is a cartoon it is !uch closer to British herita(e and the !onarchy than Dredd and conse6uently !ore 'eo'le will be willin( to see Bra&e o&er Dredd as it is stereoty'ically British$ 1n the 'resent- su'erhero fil!s and co!ics are in al!ost e&ery cine!a and on e&ery shelf in e&ery sho' because they are 'o'ular with all a(es$ Dar&el co!ics and D3 co!ics are the !ost 'o'ular 'ublishers at this ti!eA Dar&el co!ics are )nown for su'erheroes such as S'ider!an and D3 co!ics are !ost )nown for Su'er!an and Bat!an$ All of these fil!s and co!ics ha&e been !ost 'o'ular because all of the fil!s ha&e been true to the co!ic boo)s which were 'ublished in A!erica and Britain and therefore !ore fans were willin( to see the! around the (lobe$ All of the fil!s 'roduced by these co!ics are rated 78 and therefore the audience that reads the! (!ostly children and fa!ilies) are able to (o and see it- and it a''eals to all of the four 6uadrants as all of the! are le(ally able to (o and see their fil!s- whereas Dredd was rated 1< and therefore it lost al!ost all of its audience in the 9: as it only a''eals to one 6uadrant$ Su'erhero fil!s are best-sellin( at the !inute because of all of the technolo(y we now ha&e called 381 which !a)es the cartoon effects on fil!s such as Bra&e this also !a)es the fil!s at a &ery hi(h 6uality$ Dany 'eo'le are dedicated fans of su'erhero fil!s that they only (o to the cine!a to see the! and only buy s'ecific co!ic boo)s$ %he fil! was shot di(itally and 'ri!arily in .D usin( @4D DE- the 'roducer thou(ht this would !a)e the co!ic boo) loo) !ore realistic and attract !ore 'eo'le to see the fil! howe&er this has li!ited &iewers as !any 'eo'le don*t li)e to 'ay !ore to see a .D fil! when it is !uch chea'er to see a 2D fil!- also !any 'eo'le don*t li)e to watch the! to wear the (lasses or because it !a)es the! feel sic)$ Fow 1 will co!'are Dredd (2012) to Bra&e (201.)$ Dredd*s 'ost 'roduction was the 'roducers ex'eri!entin( with the aesthetics of the surroundin(s in the fil!- they wanted it to loo) as if the city had risen out of a city out of a city to !a)e the set loo) futuristic and to stay faithful to the co!ic- outcro's and a''enda(es were added to !a)e e&erythin( strai(ht$ %hey also had to do reshoot as it didn*t (o to 'lan the first ti!e they fil!ed this and so this would ha&e cost the! !ore !oney- 'ushin( the bud(et u'$ Dredd was !ainly fil!ed in south Africa because it was chea'er because these co!'anies were willin( to brea) into the business- howe&er it was still ex'ensi&e with all of the 'eo'le that was needed to hire and also for the len(th of ti!e that a fil! ta)es to 'roduce$ Bra&e on the other hand is a Disney ani!ated fil! and was created with 381 software and therefore it was 'roduced the first ti!e with no reshoots as it was !ade exactly how they wanted- howe&er there were !ore 'eo'le needed to e!'loy as there has to be a whole ani!ation tea!$ Because Bra&e is a Disney fil! it is already well )nown as Disney has thin(s such as a channel and a lot of fil!s that are well )nown by all the fa!ily$ %hey also ha&e Disney world*s and Disney land*s around the world which !illions of 'eo'le (o to &isit each year$ Also !ore 'eo'le are li)ely to (o and watch this fil! as it is rated at 78 and therefore it a''eals to all audiences as it is le(al to watch it$ Bra&e !ade =#.<-"<.-20; at the box office and is therefore classed as a bloc)buster$ Ginally bra&e had cross con&er(ence which is an a'' created based on Derida who is the !ain character (Disney 'rincess) in the fil!- and also in the Disney 'ar)s they also brou(ht in archery (a!es to 'ro!ote the fil!$