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Employee Engagement Report

Employee Engagement Report

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Published by: astralmaster on Aug 06, 2009
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10/19/2011

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Corporate Leadership Council
Driving Performance and RetentionThrough Employee Engagement
 A Quantitative Analysis of Effective Engagement Strategies
C   o  u  n  c  i   l    T   e  l   e  c  o  n    f    e  r  e  n  c  e  
 
© 2004 Corporate Executive Board
1
Source:Corporate Leadership Council 2004 Employee Engagement Survey.
Road Map for the Discussion
A Unique Point in TimeSizing the OpportunityThe Voice of the WorkforceReframing the Organization’s ResponseThe Evolving Employment Contract
 
© 2004 Corporate Executive Board
2
What
Is
Employee Engagement?
Competing frameworksand definitions…
Sample Engagement Definitions
...contradicting advice…
Sample Engagement “Advice”
…and widely differing claims for ROI…
Claimed Benefits of Engagements
Engagement is a positive emotionalconnection to an employee’s work Engagement is affective, normative, andcontinuance commitmentEngaged employees are inspired to goabove and beyond the call of duty tohelp meet business goalsBecome a “great place to work”through building trust in colleagues andensuring employee pride and enjoymentSegmentation is the key to managingemployee commitment and productivityGreat managers are key to achieving anengaged workforceTo achieve motivation, give theemployee a “kick in the pants”Increase total shareholder return by upto 47 percentReduce absenteeismBetter customer feedback Less shrinkage of inventoryHigher sales
…lead to conceptual confusion and no clear road map for action
And We’re Supposed to Do What…?
“Frankly, we don’t even agree on what it is we’re attempting to change, much less how to goabout changing it.”SVP of AdministrationFinancial Services Company 
Source:Allen, Natalie, and John Meyer, “Affective, Continuance, and Normative Commitment to the Organization: An Examination of Construct Validity,”
 Journal of Vocational Behavior 
, 1996; Herzberg, Frederick. “OneMore Time: How do You Motivate Employees?”
Harvard Business Review (Classic),
January 2003; Coffman, Curt and Gabriel Gonzales-Molina,
Follow This Path: How the World’s Greatest Organizations Drive Growthby Unleashing High Potential,
New York: Warner Books, 2002; Towers, Perrin,
Understanding What Drives Employee Engagement,
2003; Age Wave and Harris Interactive,
The New Employee/Employer Equation,
2003; Watson Wyatt,
WorkUSA2000: Employee Commitment and the Bottom Line,
2000; Hay Group,
The Retention Dilemma: Why Productive Workers Leave—Seven Drivers for Keeping Them
; Hewitt Associates, LLC,
Best Employers in Canada,
2003, http://www.greatplace towork.com/; Corporate Leadership Council research.

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