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Category Management

Category Management

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Published by gunjanagarawal

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Published by: gunjanagarawal on Aug 08, 2009
Copyright:Attribution Non-commercial

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09/30/2010

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GROUP 4
MEGHNA M.GARCHANA NADIGGUNJAN AGARAWAL
 
 To understand the various aspects of Category Management.
 To ascertain its affect on consumerbehavior.
 To ascertain its influence on the value of chain.
 To understand the different strategypatterns.
 
CUSTOMERUNDERSTANDING
SALESINFORMATIONMARKET DATA& TRENDS
CATEGORYMANAGEMENT
CATEGORYSHARESINVENTORYEFFICIENCIESSALESPROFITGROWTH

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