5 Myths About Getting

Corporate Sponsorship
and the Truth about those Myths

Anisha Robinson Keeys

President, Best Practice Fundraising
888.900.9726
www.bestpracticefundraising.com
Myth #1:
Corporations are not giving because of
the economy

Truth:

57% of corporations increased their giving this past year despite lower
profits Committee Encouraging Corporate Philanthropy
Myth #2:

You need to hire a Graphic Designer to

create your sponsorship proposal

Truth:

Your proposal does not have to be fancy to be viewed favorably

Connections can get you priority consideration

 Myth #3:

You can provide value to a corporation

by putting your logo on everything

Truth:

Do you really think companies like Nike, Pepsi, and Walmart need logo
recognition?

You must add value beyond logo recognition

 Myth #4:

You will get sponsored simply because

you are a good cause
Truth:

Corporate sponsorship is a business transaction

You must add value through authentically aligning with corporations

Myth #5 :

We created the perfect prospect list and if we send

proposals to all of them someone will sponsor us

Truth:

Corporate sponsorship is successful in part because of relationships

Focus on corporations in which you have connections

A Prospect Research session can help you discover connections

Still want to know Where Sponsorship Is
and How Your Non- Profit Can Get It?

Get Our Workbook: Where Corporate Sponsorship Is and How Your Non Profit Can Hook It. Cost $ 27 . This instant PDF download
is accompanied by a  MP3 overview. The sponsorship prospect list of corporations and neighborhood retailers alone can help your
organization raise over $ 3,500 in the next few weeks a $ 3,473 return on your $ 27 investment

and

Register for our 90 minute Teleclass on Charity University, Monday, September 14th 2009 from 1:30- 3:00pm EDT. Cost $ 77

and

Register for the 4 part bootcamp course. Cost $ 247

and

Sign up to get our Free Teleclass : The Six Steps to Successfully Securing Corporate Sponsorship. I explain my tested process
and share with you how I developed  a passion for helping organizations raise sponsorship the right way after spending over
$ 11,000 to net  just $ 1,900! Note: if you miss the call call, still sign up and receive the recording

Anisha Robinson Keeys

President, Best Practice Fundraising
888.900.9726
www.bestpracticefundraising.com
Still want to know Where Sponsorship Is
and How Your Non- Profit Can Get It?

Some of the secrets you'll learn include:

• How sending blind proposals destroys your ability to gain respect with corporations  

• Why "we need the money" and “we are good cause” are not the answers to getting sponsorship!
(I'll tell you what is)  
• A fast & easy trick for raising thousands of dollars through your board in one hour

• The one major difference between spammership and sponsorship

• Why you need to add value beyond your logo recognition

• How to align with neighborhood retailers to secure sponsorship in the next few weeks
• Know how to stand apart from the hundreds of proposals corporations receive every day and go from
SPAM to SPONSORED

Anisha Robinson Keeys

President, Best Practice Fundraising
888.900.9726
www.bestpracticefundraising.com